An Eero, A Deere, and Clouds: How John Deere and Eero Saarinen Inspired Georgia O’Keeffe’s Largest Painting

Sometime in 1965, on a hot summer day at her Ghost Ranch house in New Mexico, Georgia O’Keeffe would find the motivation to complete her most grandiose painting yet, Sky Above the Clouds IV. Little did we at Optima® know, however, that the luminary architect and industrial designer, Eero Saarinen, alongside legendary agricultural corporation, John Deere, would play a pivotal role in the creation of this monumental painting.

Tracing back to June 4th, 1964 is when the story behind Clouds IV gets interesting. O’Keeffe attended the opening of the new headquarters of Deere in Moline, Illinois. Designed by the office of Eero Saarinen, the structure’s pre-rusted Cor-Ten steel exterior tested the limits of 1960s corporate architecture, veering towards an industrial aesthetic quite unique from Saarinen’s usual swooping curves, as seen with the Gateway Arch in St. Louis.

Picture the opening ceremony — a lavish and extravagant affair, showcasing top-of-the-line farm machinery, along with an evening river cruise — with politicians, corporate czars and design stars in attendance. So why was Georgia O’Keeffe, “The Mother of American Modernism” there to begin with? Well, archival photos show that she was mingling with this elite crowd against a backdrop of John Deere tractors. In just about every photo she is seen with her close friend and fellow New Mexican, designer Girard Alexander. Girard had invited O’Keeffe for two reasons. He wanted to showcase his 180-foot-long collage installation documenting the culture and development of John Deere. More importantly, however, was his belief that an O’Keeffe painting would further transform the interior of their cutting edge new headquarters.

Upon her return to New Mexico. O’Keeffe executed a detailed sketch depicting the uniform cumulus clouds that she thought of whenever flying from one destination to another — hence, Sky Above the Clouds I-IV. Where would an O’Keeffe painting go in a building whose every element had been designed and polished to near perfection? 

From its pre-rusted steel exterior, down to the last coat rack and door handle. Girard knew of such a place: the executive dining room. This room was equipped with tantalizing Siamese silk ceiling panels that hung perpendicular to its sublime Portuguese white marble walls. The architectural effect was, by all intents and purposes, cloud-like. Sky Above the Clouds IV would have only elevated this effect, Girard thought, but the Deere team didn’t see it that way, unfortunately, and the commission was axed. 

Georgia O’Keeffe in Garage
Georgia O’Keeffe in Ghost Ranch Garage with “Sky above Clouds IV” (1966), Photo: Ralph Looney

She was in the midst of a busy year. Full of other work, international travel, and even a harrowing knee injury that she was recovering from. Fortunately for us, O’Keeffe persisted in her desire to see Clouds IV to the end. She completed the work, at the age of 77, in the summer of 1965. 

In 1970, Sky above Clouds IV was scheduled to be included in a retrospective of O’Keeffe’s work at the Whitney Museum of American Art, New York, the Art Institute of Chicago and the San Francisco Museum of Art. After being shown in New York and Chicago, the painting remained on loan to the Art Institute because it was too large to pass through the doors at the museum in San Francisco. Ten years later, due to the diligence of O’Keeffe and local patrons, the painting joined the museum’s permanent collection. Today, this 8-foot by 24-foot masterpiece hangs above one of the Art Institute’s grand staircases for all to see.

Super Bowl LVII Live in Phoenix

Picture this, it’s the end of the week, the Sunday before you go back to business-as-usual. “We Will Rock You” by Queen plays as the stadium fills with a triumphant Boom-boom-clap! Boom-boom-clap! And the person next to you sports a Philadelphia Eagles hat almost resembling the mascot. Down on the field, massed bands perform the anthem alongside country music star, Chris Stapleton, and you know (especially the person next to you) that it’s Game-time.

State Farm Stadium Interior
State Farm Stadium Interior. Photo: John Martinez Pavliga, Flickr Creative Commons CC BY 2.0 Deed

Super Bowl XLVII is fast approaching, and the excitement is rapidly growing across the nation among teams and fans. This will be the fourth time the Super Bowl has been hosted in Phoenix (1996, 2007 and 2015 were the previous years), and the city is abuzz with anticipation. The Philadelphia Eagles and Kansas City Chiefs will face off at the award-winning State Farm Stadium in Glendale. The Cincinnati Bengals had the chance to make their second consecutive Super Bowl, but in an unfortunate tragic twist of events they lost to the Kansas City Chiefs 23-20.

State Farm Stadium

State Farm Stadium is home to the Arizona Cardinals Football Club (NFL), the annual Fiesta Bowl, international soccer matches, motorsports, as well numerous other sporting, trade and consumer events and activities. The stadium was designed by renowned New York architect Peter Eisenman at an estimated cost of about $455 million. Completed in August 2006, it has both a retractable playing field and a retractable roof, the first of its kind in North America, to accommodate capacities of 63,000 people, with the flexibility to be expanded for “mega-events” to fit as many as 73,000.

State Farm Stadium
State Farm Stadium, Phoenix, AZ. Photo: State Farm

At Optima we strive to enhance the quality of community and experiences through exceptional design, and the State Farm Stadium serves as a breathtaking reminder of the sophisticated engineering, technology, and design we implement into our own process.

When and Where to Watch Super LVII

Super Bowl 57 will take place in Glendale, AZ, Feb. 12, 2023 at 6:30 p.m. ET.

Even if you’re not in-person to cheer on your favorite team. You can enjoy the game from home with your family. A few streaming services to check out include; Fox Sports website, the Fox Sports app, and the NFL app. You can also stream Super Bowl LVII live on Hulu, fuboTV, Roku TV and Sling TV.

Optima + Sustainability Series: EV Parking

The evidence that electric and hybrid vehicles are gaining traction is on the roads everywhere. From personal vehicles to rideshares and public transport, we are, as a nation, beginning to embrace the importance of reducing carbon emissions by replacing the fossil fuels that traditional gasoline-powered engines use with forms of clean energy. 

Encouraged by the funding made available to help states fund public charging infrastructure, and Illinois’ ambitious goal to get one million electric vehicles (EVs) on the road by 2023, EVs are becoming increasingly desirable. And those who own and manage residential buildings are faced with the challenge to provide ample access to EV battery charging stations that residents need.

At Optima, we have always been sustainability-focused across our entire integrated business model — from design to building materials to landscaping – and EV parking. We began providing EV parking spaces in 2016 and 2017 at 7160 Optima Kierland and Optima Signature with 8 EV parking spaces, which represented only a small portion of the overall spaces in the garage.

Now in April 2023, Optima Verdana in Wilmette will open with 24% of the total spaces dedicated to EVs. In all of our communities — in both Illinois and Arizona — we have continued to increase EV capacity every year based upon resident demand, with the capacity to reach a full 100% at many projects. In recognition for our commitment to EV parking, Optima Sonoran Village won the Salt River Project Champions of Sustainability Award in the Building Communities for Electric Vehicles category.

Car garage
EV Parking Garage

In a recent Bisnow article that explores how future-facing multifamily developers are preparing for the future of electric vehicles, David Hovey Jr., AIA, Optima president and chief operating officer, observes, “Just from a sustainability perspective, obviously, demand is getting higher from both people wanting to be more sustainable … and cities wanting to be more sustainable, as well as just overall demand.”

Sustainability remains one of our most precious values at Optima. And we’re proud to be part of a growing community of property owners and managers that seeks to support sustainable practices on behalf of our residents.

One Bedroom Luxury Apartments in Scottsdale

Living in luxury apartments means balancing comfortable home space and access to luxurious amenities, such as beautiful spaces and concierge services.

One-bedroom luxury apartments have a perfect balance of exclusive personal space and access to a diversely luxurious lifestyle. Why cram your entire life inside your house if you don’t have to? From solo stars to professional couples, finding the perfect one-bedroom luxury apartment in Scottsdale, AZ, is a delightful experience at Optima Sonoran Village.

14 1-Bedroom Floor Plans to Find Your Apartment-Living Dream

How many ways can you arrange a one-bedroom apartment floorplan? You’d be surprised. You will discover 14 luxury one-bedroom floor plans at Optima Sonoran Village because each lifestyle is perfected differently. Are you looking for an incredible master suite? The Cactus or the Fairview has great flow and space. Do you love to entertain guests with beautiful indoor-outdoor living designs? The Chaparral or Palomino are perfect. Need a private study? We’re ready for your work from home or pro-hobby dreams with the Drinkwater or Stetson and many more!

Discover the luxury apartment floor plan of your dreams with 14 unique arrangements to choose from at Optima Sonoran Village.

The Luxury of Living Well

What makes a one-bedroom luxury apartment floor plan perfect is not just the apartment but how you surround yourself with luxe opportunities just a few steps outside your apartment door.

Optima Sonoran Village offers an incredible array of luxury lifestyle amenities, from the breathtaking 24-hour fitness center to onsite massage therapy. Some amazing amenities include:

  • Optimized Service®
  • Onsite Massage Therapy
  • Fitness Programming: Attend curated social events and clubs, or discover the perfect way to spend an evening with the 24/7 personal assistant.
  • Optima Connect®
  • Complimentary Towel Service
  • Curated Social Events & Clubs
  • 24/7 Virtual Personal Assistant
  • Maintenance Services
  • Moving Services

You can live in the lap of luxury while also optimizing your personal space with the elegance of simplicity.

A Lushly Landscaped Oasis

Optima Sonoran Village’s courtyard is a refreshing green garden oasis in our desert city. Every apartment has an outdoor living balcony, and every balcony is dripping with lovingly cultivated greenery.

From the fitness center to the clubhouse, every location features floor-to-ceiling windows to drink in the green courtyard and create a place of beauty you will be delighted to call home. Each luxury apartment floor plan includes an outdoor living space and floor-to-ceiling windows and shares a lavish courtyard with green views that are hard to find.

Business Suites: Office Spaces that Put You in the Center of It All

Even businesses can find a luxurious home at Optima Sonoran Village, with several available business suites for small retail, offices, and more. Each business suite is fully furnished with access to building amenities, desk spaces, and your choice of interior or street-facing suites. These luxurious suites are surprisingly affordable for a downtown Scottsdale address and will become part of the internal ambiance of the resident community.

Find Luxury Apartment Living in the Middle of Scottsdale Excitement

Whether you are looking for an inner sanctum or the perfect place to host your closest friends, luxury apartment living is only a few steps away. Explore our incredible floor plans for luxury apartments, including cozy studios, personal one-bedroom designs, and beyond.

Contact us or apply today with Optima Sonoran Village to see your dream of a Scottsdale downtown luxury apartment surrounded by breathtaking amenities come true.

Chicago Public Art Spotlight: Agrifolia Majoris

With deep affection for Chicago and its commitment to public art, we can’t get enough of the monumental sculptures that abound in the city of big shoulders, from locked-land to lakefront. Today, we’re spotlighting Agrifolia Majoris by Nancy Rubins.

Nancy Rubins is an American sculptor, represented by the global gallery, Gagosian and Rhona Hoffman Gallery. She’s widely known for her otherworldly yet familiar assemblages of objects — toasters, hair dryers, canoes, mobile trailers, cast iron animals, plane parts — the list of objects continues to grow. 

As seen with Agrifolia Majoris, Rubins situates these forms in relation to one another using steel wiring, all of them cantilevering over the people that stand beneath them. The tension of these objects bound together investigates their static nature as sculptures, thus revealing their monumentality and ever-lasting plasticity. 

Blooming from its concrete base floats Agrifolia Majoris, recently installed (June 2022) just north of legendary Promontory Point on the lakefront in Hyde Park. To the observer or passerby, the sculpture seems to explode into a vortex of metallic animals fabricated from cast iron, each held together solely by steel wiring. This form multiplies into a variety of animals — alligators, hogs, elk, buffalo, and even a horse, much like the equestrian sculpture we recently covered, Impulsion in Scottsdale.

While completed in 2017, the installation at Promontory Point did not go as smoothly as one may have hoped. A supercell storm, with winds clocking in at 84 mph at O’Hare Airport, bypassed downtown Chicago entirely — but swept through Hyde Park instead, causing the installers to seek shelter. This left Agrifolia Majoris to brave the night ungrounded. One hundred and fifty trees fell that night. Thirty of which were found along the Lakefront near 51st Street, but the Majoris remained intact.

Agrifolia Majoris, brimming with character and charm, isn’t the only Rubins work sharing the Chicago spotlight. Dense Bud, located on the North Side in Edgewater, at roughly 5300 N. DuSable Lake Shore Drive, is made of cast iron and a subdued patina of bronze, hinting towards the passage of time. The heavier animals featured — hippos and wolves — spill out of its concrete base. These two sculptures are part of Rubins’ sculptural series Diversifolia (meaning ‘separated leaves), and function as “bookends” to the lakefront.

Rubins’ sculptures join the long list of legendary public artworks across the city, including Picasso’s armadillo, the Calder Flamingo and Crown Fountain by Jaume Plensa.

Women In Architecture: Eva Hagberg

Many of the pioneering women in the field of architecture, including Ray Eames, Norma Merrick Sklarek, and Mary Jane Long, earned their reputations on projects they designed, just like their male counterparts. But what if someone was able to have a significant impact on critical thinking within the field without actually designing anything? This is how we came to know Eva Hagberg, a person whose journey into and through architecture has been as interesting as it is purposely unconventional.

Writer, architectural historian, adjunct professor, once secret publicist, activist, and self proclaimed, “worst architectural student the school of architecture has ever seen.” Eva Hagberg is a woman in architecture who prides herself on her ideas and process rather than the execution of building a model for people to see.

Eva’s Backstory

From the age of 11, Hagberg was passionate about design and architecture; and while she earned a BA in the field from Princeton University, she never intended to practice. Rather, she began her professional life writing about architecture, choosing to engage in the field from a vastly different angle — interrogating the relationships between narrative and form.

From her early career as a writer in New York City, Hagberg became a secret publicist for architects and designers who were seeking help in articulating the stories behind their projects. As she functioned as a kind of ghost writer, she took advantage of the freedom to be unknown and unseen — “practically ungoogleable” as Hagberg describes herself. Because she opted to express herself by helping others find their voices, she was able to do the work that interested her the most without being pigeonholed, or specialized — architectural historian, adjunct professor, 77 year-old architect reminiscing about a project done in the 80s — or author of When Eero Met His Match.

Published Books

When Eero Met His Match
When Eero Met His Match by Eva Hagberg

What is today a trite proverb — that behind every great man, is a great woman — Eva Hagberg’s When Eero Met His Match is as biographical as it is a poignant love story between critic and publicist Aline Louchheim and architect Eero Saarinen. Aline aided Eero in shaping his identity and prominence as a designer and architect. Throughout the book, Hagberg expresses just how important it is to embrace language and narrative as an integral part of the practice of architecture.

She has also published two architectural books through Monacelli Press, Dark Nostalgia and Nature Framed. Dark Nostalgia seeks to combine psychology, style, architecture, and art to express the reasoning behind our desire to live within lushly nostalgic interiors incorporating wood, velvet, fur, brick, and iron. 

Dark Nostalgia
Dark Nostalgia by Eva Hagberg

Nature Framed, on the other hand, explores an Optima favorite, the concept of biophilic design. Hagberg views 25 residential projects (framed with nature in mind) from around the United States that take the concept of “green living” to the next architectural level by asking, how close to nature can we be while remaining indoors?

Nature Framed
Nature Framed by Eva Hagberg

As Hagberg herself explains, being the “worst architectural student the school of architecture has ever seen,” had its own set of merits. And because of her willingness to rethink, reframe and recontextualize stories about the built environment, Hagberg has carved her own path through sheer perseverance and a deep attunement to the soul of architecture and those who practice it.

Beyond her BA in architecture from Princeton University, Hagsberg went on to earn an MS in architecture from UC Berkeley. As well as a PhD in Visual and Narrative Culture from UC Berkeley. Today, as a member of the Columbia University Graduate School of Architecture, Planning, and Preservation faculty, her academic work focuses on the theoretical and historical approaches to publicity as a mode of architectural production, and lays out how the modern media system works.

Things to Do for Fun in Scottsdale

Scottsdale may be considered the best golf destination in the world, but its variety of tourist attractions suggests that it has much more to offer than simply golf. Scottsdale is Arizona’s crown gem due to its specialized museums, high-end restaurants, and family-friendly attractions.

Scottsdale, situated adjacent to Phoenix in the center of the southwestern United States, appeals to all types of explorers. Whether interested in history, automobiles, nature, animals, or good old-fashioned adventure, everyone can find something they like in this city.

If you are searching for iconic and unique activities in Scottsdale, you’ve come to the right place. The following are our recommendations for the greatest and most entertaining things to do in Scottsdale,  Arizona.

Explore Nature, Indoors

One of the best indoor nature tours in Scottsdale is the OdySea Aquarium. The largest aquarium in the Southwest takes you on a unique oceanic trip that is fascinating and instructive. The cutting-edge facility houses various creatures, including sharks, otters, sea lions, penguins, and sloths.

With unique experiences like SeaTREK underwater ocean walking, a large submerged escalator that descends into the deep sea, and the world’s only rotating aquarium exhibit, OdySea Voyager, OdySea Aquarium is one of your “must-see” activities in Scottsdale.

Take-In The Arts of Arizona and The Southwest

The desert settlement in eastern Maricopa County has been a powerhouse for the arts for a decade because of its close-knit artistic community. With its painter, potter, and printmaking collective, Cattle Track Arts Compound has long been a hub for creative souls. At the same time, the Scottsdale Museum of Contemporary Art and Wonderspaces attract a younger clientele.

However, Scottsdale’s creative scene extends far beyond its outstanding public art program and historic Arts District. It extends to one of its finest hotels, the Andaz Scottsdale Resort & Bungalows, which collaborated with Cattle Track on art direction and offers guest experiences such as artist meet-and-greets, tours, and seminars.

Get Outside!

Scottsdale is home to some of the best outdoor settings in the Valley of the Sun. One of the most popular activities in Scottsdale is riding in hot air balloons over the magnificent Sonoran Desert scenery. Also, consider reserving a horse ride from MacDonald’s Ranch if you want to experience desert vegetation and wildlife from a unique viewpoint.

Several desert paths meandering through the mountains with rocky terrain and numerous switchbacks provide the ideal atmosphere for mountain bikers in Scottsdale. Hiking is another wonderful option to take in all of the beauty the Southwest has to offer. Pinnacle Peak Park is a prominent local feature and popular hiking destination.

Hit the Trails

An ATV ride is one of the best ways to explore the Arizona backcountry, allowing you to access more distant areas of the desert than on foot. Jeep trips in the Sonoran Desert are also a ton of fun; whether you embark on a full-day tour or a short morning excursion, you follow scenic routes and ascend remote, mountainous slopes.

Catch a Homerun

Spring Training in Salt River Fields is a favorite destination for baseball fans. Plan ahead to watch a game while in town since tickets sell out rapidly. Salt River Fields is a Major League Baseball Park constructed near Scottsdale on Indian territory.

The Arizona Diamondbacks and Colorado Rockies worked with the Native American community to construct a complex highlighting the region’s cultural richness. You can view the McDowell Mountains, Camelback Mountain, and Four Peaks with unsurpassed splendor from this location.

Enjoy a Day On The Links

If you are a golf enthusiast, you’ll be delighted with the variety of Scottsdale courses ideal for golfers of all skill levels and budgets. TPC Scottsdale and Troon North are regarded as some of the best courses in the country.

Troon North has two golf courses and was designed by Tom Weiskopf. Featuring undulating terrain, ravines, and beautiful views, these courses are a delight to play for golf enthusiasts. The Four Seasons Resort provides a complimentary shuttle service to Troon North; therefore, it is advisable to book a room there.

In addition, if you book a hotel at the resort, you’ll receive discounts on the golf course. Conversely, TPC Scottsdale is a golfer’s fantasy, where numerous professionals have competed. Like Troon North, it features two golf courses, The Champions and The Stadium.

Try Your Luck

Scottsdale has breathtaking scenery and spectacular sunsets, but did you know it is also one of the most progressive cities in terms of gambling? Scottsdale is a haven for those seeking to escape the crowds and has various gaming options, including slot machines, table games, and poker rooms with the state’s highest limits.

Utilize a portion of your winnings to experience the casinos’ inventive culinary selections and star-studded live performances. Whether you’re a beginner at blackjack or a seasoned master at poker, Casino Arizona is a great choice.

Find Luxury Apartment Living In The Middle Of Scottsdale Excitement

Optima Sonoran Village Selection is the perfect destination if you’re seeking an opulent apartment with easy access to Scottsdale’s trails, parks, and activities. We offer luxurious apartments of all sizes, with amenities such as heated swimming pools and a backyard, among other social amenities. Contact us for any inquiries on luxury apartments in Scottsdale.

2023 Design Trends: Designing The World of Tomorrow

The ways in which we live, move, and work are changing fast, and we, at Optima®, believe that up-and-coming architectural trends continue to address many of the challenges faced in modern life. Some solutions focus on more space, more storage, less clutter, and more flexibility. Others address affordable rent, resistance to climate change, and sustainability. These trends, along with a  myriad of others, inspire us and those who are at the forefront of designing the world of tomorrow. Here are some of the trends on the horizon in 2023.

Biophilic Urbanism

Biophilia, a term coined by Erich Fromm in 1964, is the human interaction and appreciation for nature. In 2023, this trend is continually on the rise as we seek to develop buildings that are ecologically friendly in their use of resources. Biophilic design can revolutionize the way we manage stress, increase productivity within offices and educational spaces, and improve mental health, through the use of nature inside and outside of buildings.

While biophilic design is very much at the forefront of architectural trends, it has been central to our work at Optima for decades. Our passionate connection between the built environment and nature continues to be as fluid as it is concrete, reflected in our signature innovation of vertical landscaping. The widespread adoption of this essential design principle, we are excited to welcome others into the process of bringing people and nature closer together.

Sonoran Village®
Optima Sonoran Village®, Vertical Landscaping

Modular Construction

Modular construction has been at the forefront of Optima’s DCHGLOBAL Building System since its conception in 2009 . We began our experimentation with modular construction with Relic Rock, reflecting our commitment to building homes flexibly — in horizontal and vertical directions — sustainably and efficiently anywhere, anytime. 

As part of the broader architectural community seeking modular solutions around the globe, we’re excited by the opportunity to celebrate sustainability and versatility as core values at Optima, while ensuring enduring aesthetics and affordability.

Sonoran Desert, AZ
Relic Rock, Sonoran Desert, AZ

Smart Materials

Through the integration of smart devices in our homes, cars, phones, and wrists comes Smart Materials. Recent developments provide that these materials could eventually respond to changes in pressure, temperature, moisture, and UV radiation, giving architects unfathomable flexibility. Along with an expanded toolkit for designing and building.

Our respect for materiality and space is important for the 360-degree approach to sustainability, and the inclusion of these new and unexplored materials gets us excited about their potential for the environment at large. Part of our role at Optima has been ensuring the environment remains protected with the inclusion of smart materials such as bird glass or green concrete within many of our buildings.

Bird glass
Bird Safe Glass

Community-Centered Design

It is a universal truth that the built environment functions better if those who use it are involved in the process of creation. Designing buildings with community in mind makes for rich and diverse environments where people can be themselves, while also giving them a sense of ownership in the places where they live, play, and work.  As we enter 2023, we are seeing greater collaboration between architects, developers and their communities across the globe — much the way Optima has partnered with the cities, villages and neighborhoods where we have put down roots for more than 40 years.

 

Waste Management Phoenix Open

Tee Off

Before we tee off, it’s important to know that the annual Waste Management Phoenix Open is known as the “Greenest Show on Grass.” Playing host to the greatest players in the game. It is the PGA’s most attended event, drawing nearly 700,000 spectators each year to TPC Scottsdale! 

WM stands for so much more than just “Managing Waste.” Not all heroes wear capes, or in this case — hard hats. Through Waste Management’s sponsorship of the Phoenix Open, the company has set out to seek better environmental solutions for everyone. Regardless of whether you’re tossing pizzas, running a construction site, or managing a household. 

In 2021, the WM Phoenix Open raised more than $3.8 million dollars for charity, and has raised more than $165M for charities in its 85-year history. At the same time, the event has an economic impact of more than $400 million. Bringing revenue to every part of the hospitality industry in the Scottsdale area.

The action isn’t just limited to the golf course. Behind the scenes, thousands work tirelessly to ensure the WM Phoenix Open generates zero waste for tomorrow and inspires spectators to reimagine what a sporting event can truly be. 

Golf
TPC Scottsdale Stadium. Credit: TBC Scottsdale

A Course Par Excellence

The City of Scottsdale underwent an extensive renovation of TPC Scottsdale’s Stadium golf course and clubhouse in 2014, led by architect Tom Weiskopf. It included the relocation of four greens, resurfacing of all greens, and reshaping and regrassing of all tee complexes. It also included the relocation and reshaping of all bunker complexes, replacement of cart paths, and re-landscaping of desert areas. The redesign added a dramatic new look to the course, in part due to planting more than 250 trees.  Today, the course is both aesthetically pleasing and more challenging. 

Behind The Phoenix Open

Water from kitchens and bars are used in portable restrooms during the Phoenix Open, millions of gallons of water are restored for Arizona Tribal Nations through Water Restoration Certificates, and water education is incorporated throughout the entire tournament to raise awareness. 

On the subject of emissions, WM Phoenix Open is the first golf organization to sign on to the UN Sports for Climate Action Initiative, aiming for a whopping 50% reduction target of emissions by 2030 and net zero operations by 2040. As if they didn’t prove themselves enough already. Did we mention that all of the electricity purchased for course operation is 100% renewable?

For the fan or golfer who desires to start the year off with a bang! The Waste Management Phoenix Open takes place in Scottsdale from February 6-12.

Purchase Tickets Here for the Greenest Show on Grass!

Scottsdale Public Art: Impulsion

As part of our ongoing public art series, we’ve been exploring exceptional creations to be found across Scottsdale such as Water to Water, Pinball Wizard and today’s breathtaking focus, Impulsion.

Project Background

The project was commissioned by Scottsdale Public Art, and installed in December, 2014. It was announced that Impulsion, a work created by Jeff Zischke, had been chosen from 200 applicants as the new sculpture for the entrance of one of the most recognized equestrian centers in the country, WestWorld. The city of Scottsdale undertook an expansion that added 40,000 square feet of space to host special events and renovated their equidome, and wanted to celebrate the newly-opened space with a public art commission.

Today, you’ll find that the equestrian experience at WestWorld is complemented by any number of non-equestrian events ranging from dog shows to auto auctions, including the Barrett-Jackson Car Show. These various events provide great financial benefits to the community while contributing to Scottsdale’s treasure trove of things to do. 

Construction of Impulsion

Power, Nobility, and Beauty

Made of stainless steel tubing, the reflective quality of Impulsion exhibits the brilliance of an equestrian structure floating in formation. The artist’s desire was to create an iconic sculpture to welcome visitors with a grand entry experience as they step inside North Hall at WestWorld. 

Construction of Impulsion

Impulsion is an amalgamation of several horse breeds, projecting the excitement of explosive movement in equine form. In a recent interview, Zischke explains, “At the fundamental level, my intention is to create a site-specific work that is unique, educational, and interactive. To create a catalyst for an experience that tells visitors that Scottsdale is a place on the move. A place containing all the power of the large, elegant horse they are gazing at.” 

Jeff Zischke is an Arizona artist who works in both the public and private art sectors, creating sculptures, mixed media and urban transformation pieces. His viewpoint on the environment he lives in is addressed through varying installations centered on organic shapes and modern technology. 

Next time you’re out and about in your hometown or visiting Scottsdale from outside the community, don’t miss an excursion to WestWorld and check out Impulsion!

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