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2023: Year in Review

As 2023 comes to a close, we’re taking this moment to reflect on how we’ve continued to grow, learn and serve others over the past year. Here are just a few of the highlights:

Awards

We were honored to have attended the 2023 Arizona Multihousing Association (AMA) Tribute Awards where professionals are recognized for their tremendous achievement of leaving a positive impact on both their industry and community. 

Optima Verdana Phase 2 Rendering
Optima Verdana Phase 2 Rendering

Projects and Properties

2023 was a year of growth and many exciting announcements for us at Optima. In Chicago, we finished construction and opened Optima Verdana. Residents at Optima Verdana are surrounded by experiences and spaces that delight and surprise around every corner, from our  pickleball court and fitness center to the rooftop sky deck garden lounge and a heated, glass-enclosed pool. With residents continuing to move into Optima Verdana, we’re thrilled to announce Optima Verdana Phase 2. The mixed-use development will be six stories and be home to 150 rental units in a mix of one-, two- and three bedroom layouts.

Playing pickleball at the opening of Optima Verdana
Playing pickleball at the opening of Optima Verdana

Construction was also completed on 7190 Optima Kierland, the fifth and final tower within the development. With the new tower, not only did we grow the community at Optima Kierland Apartments, but, we also welcomed Optima’s first Olympic-length pool. Following the announcement of Optima McDowell Mountain Village late last year, in 2023 we broke ground on the project. The mixed-use development will include six eight-story buildings – a mix of apartments and condominiums – 12 acres of greenspace and a 210,000-gallon rainwater harvesting system for reuse on-site. 

Optima McDowell Mountain Village Rendering
Optima McDowell Mountain Village Rendering

Culture

Throughout 2023 our culture at Optima continued to thrive through rewarding avenues of affinity and connection. We celebrated with each other at our fourth annual costume and pumpkin carving contest, observed Mardi Gras, St Patrick’s Day, International Women’s Day, Earth Day, Cinco de Mayo, Pride Month, Halloween, various other Holiday celebrations and held our annual master architect challenge. In anticipation of the 7190 Optima Kierland Apartments grand opening, we welcomed the new project with a lively BBQ on the rooftop sky deck where we shared delicious food, and following Optima Verdana’s completion, we celebrated a grand opening filled with laughs. 

The Halloween Costume Party at Optima Lakeview
The Halloween Costume Party at Optima Lakeview

We continued to embrace and internalize our shared values more than ever. We are proud to have participated in the Highland Park Strong Run, where we came together to support the Highland Park community and enjoyed a race with family and friends. 

We can’t thank our leadership, team members and Optima communities enough for making 2023 one to remember. Heading into 2024, we are excited to continue innovating and achieving great things together.

The Optima Team at the Highland Park Strong Run
The Optima Team at the Highland Park Strong Run

Optima’s Guide to Thanksgiving 2023

As the holiday season approaches, we’re gearing up for a delightful array of activities around the Optima communities. Thanksgiving is a time to embrace the company of family and friends, and both Scottsdale and Chicago offer a fantastic range of activities to make this season truly special. Here are just a few exciting things you can do to celebrate Thanksgiving and welcome the holiday season:

Chicago

The Winnetka Turkey Trot and Turkey Trot Chicago have become cherished Thanksgiving Day traditions. Participants in both races, dressed in festive attire, embark on a thrilling journey through cherished communities, combining fitness and festivity. The lively atmosphere and communal spirit make these events a perfect start to Thanksgiving day.

Glowing pink balls of light string down from a structure and light the surrounding darkness
Lightscape at the Chicago Botanic Garden

Following each trot, join the jubilant crowd at the Chicago Thanksgiving Parade, a beloved spectacle that has graced the city for decades. With vibrant floats, marching bands, and larger-than-life character balloons, this parade captures the essence of the holiday season. Families and friends gather along the parade route, creating memories that last a lifetime.

Cap off the Thanksgiving weekend by welcoming in the rest of the holiday season with a visit to Lightscape at the Chicago Botanic Garden. The enchanting display, combining light and sound, transforms the garden into a magical realm, providing a captivating experience for visitors of all ages. Reservations usually fill up fast, so make your plans now!

Scottsdale 

In Scottsdale, Thanksgiving morning begins with the Phoenix Turkey Trot—a lively event that brings the community together for a morning filled with fun. Participants of all ages join in the spirited run, fostering a sense of cheer that extends beyond the finish line.

A small crowd of people wearing turkey trot t-shirts stand under the finish line sign for the race.
Chicago Turkey Trot

For those seeking outdoor adventures, the McDowell Sonoran Preserve and Desert Botanical Garden offer breathtaking landscapes to explore. Whether you prefer a scenic hike or a leisurely stroll, these natural gems provide the perfect backdrop for a Thanksgiving spent in the heart of Arizona’s beauty.

Complete your holiday experience at the Westgate Entertainment District in Glendale. Whether you’re gliding across the ice at the skating rink or diving into holiday shopping, the district offers a festive atmosphere that captures the spirit of the season.

As we approach Thanksgiving, embrace the season of gratitude, warmth, and togetherness. From the lively Turkey Trots to the grand Thanksgiving Parades, the festive events bring joy to individuals and foster a sense of community — a sentiment we hold dear at Optima. Dive into the enchanting celebrations our communities have to offer and create lasting memories with loved ones that will last forever. 

Great Chicago Writers: Gwendolyn Brooks

It’s always a pleasure to talk about literary giants with Chicago roots who have had profound impacts on both local history and the broader literary world. It goes without saying that no conversation about Chicago greats could happen without exploring the life and work of the legendary Gwendolyn Brooks.

Born in Topeka in 1917, Brooks relocated to Chicago while still an infant. The city’s pulsating cultural heartbeat and intricate socio-political fabric soon formed the canvas for her poetic masterpieces. Behind her ambition stood her parents: her father, a janitor with dreams of becoming a doctor, and her mother, a schoolteacher and a classically trained pianist. Both supported Gwendolyn’s passion for reading and writing.

By the age of 13, Brooks had already marked her literary beginnings, publishing her first poem, “Eventide,” in American Childhood. Her poetic prowess grew from there, and by 17, she became a regular contributor to the Chicago Defender. After her time at junior college and a stint working for the National Association for the Advancement of Colored People (NAACP), Brooks further refined her craft in various poetry workshops and alongside Chicago literary peers, Richard Wright and Langston Hughes. This diligent nurturing of her talent culminated in her first poetic collection, A Street in Bronzeville, in 1945.

Gwendolyn Brooks: The Oracle of Bronzeville Monument found in Brooks Park

Brooks’s identity as an influential African American poet, author, and educator is underscored by her portrayal of the day-to-day challenges faced by African Americans. Her poetry and prose traversed a spectrum of themes – from intimate personal experiences to the African American quest for justice and recognition.

Gwendolyn’s vast literary repository boasts significant works. A Street in Bronzeville (1945) offers insights into urban Black life in Chicago. Annie Allen (1949) is a poignant exploration of a young Black girl’s journey to womanhood, and it also made Brooks the first Black poet to win the Pulitzer Prize in 1950. Maud Martha (1953), her only novel, depicts the complexities of prejudice from both white people and lighter-skinned African Americans. In 1960, she wrote The Bean Eaters, showcasing her evolving poetic style and featuring the renowned We Real Cool. Over the course of her career, Gwendolyn Brooks authored over 20 poetry collections.

A Street in Bronzeville, Gwendolyn Brooks, 1945

She also garnered numerous honors, including the establishment of the Gwendolyn Brooks Cultural Center at Western Illinois University in 1970 and her appointment as Illinois’s poet laureate in 1976. Several schools have been named in her honor, reflecting her enduring impact on education. In 1985, she was appointed Consultant in Poetry to the Library of Congress. The centenary of her birth in 2017 was celebrated with special events, reinforcing her lasting literary influence.

Interested in delving deeper into Gwendolyn Brooks’ literary world? Explore her expansive collections available on the Poetry Foundation.

Optima and the 2023 Chicago Marathon: A Neighborhood Affair

The 2023 Bank of America Chicago Marathon has come and gone, but its legacy endures. It’s no longer about the anticipation; it’s about reflection and reveling in the history set onto Chicago’s streets.

The marathon looped through 29 emblematic neighborhoods, each revealing its distinct character and vibrancy. Beginning in Grant Park, the race stretched as far north as Wrigleyville before heading back south past the United Center and the Illinois Institute of Technology and finally up Michigan Ave to the finish line. The streets came alive as residents and fans cheered throughout each of Chicago’s neighborhoods, showcasing the city’s passionate spirit. Notably, at various milestones of the course, Optima’s architectural marvels illuminated the route. Racers passed by Optima Signature & Optima Chicago Center at the initial mile, were given a mid-race boost past Optima Lakeview at mile 8, and, as the finish line beckoned, Michigan Place at mile 22 offered a familiar cheer.

A worm’s-eye view of Optima Signature, which marathon participants passed in the first mile of the run

This year’s marathon wasn’t just another race. It made global headlines. Kelvin Kiptum clinched a new world record for men, finishing in a swift 2:00:35. Sifan Hassan’s debut on U.S. soil couldn’t have been more impactful as she set a new women’s course record with a time of 2:13:38. Marcel Hug and Catherine Debrunner also both set course records in wheelchairs, showcasing the Marathon’s inclusive spirit.

Kelvin Kiptum standing next to his world record time

Closer to home, we burst with pride as Optima’s very own Marketing Director, Ali Burnham, took to the streets, blending personal determination with Optima’s ethos of community involvement. 

Optima’s Marketing Director, Ali Burnham, spotted Michigan Place on the 22nd mile of the marathon route

The 2023 marathon underscores what we’ve always believed — Chicago is a city of unparalleled spirit and energy. And at Optima, we’re committed to embedding ourselves within the heartbeat of Chicago’s most iconic events. For our residents, events like these are not distant spectacles, but neighborhood affairs. The Chicago Marathon exemplifies this, turning morning routines into once-in-a-lifetime viewing opportunities.

Get Ready to Watch the Chicago Marathon

Autumn in Chicago isn’t just about the crisp air, colorful leaves, and pumpkin-spiced everything. It’s also about the thrilling sound of thousands of feet pounding the pavement, as the city gears up for the iconic Bank of America Chicago Marathon. For our residents at Optima Signature and Optima Lakeview, this October isn’t just any other month; it’s a front-row seat to one of the world’s premier running events.

Circle Sunday, October 8, 2023, on your calendar. The marathon unfolds in Grant Park, with gradual starts ensuring smooth sailing. For those not racing, join the celebration at Abbott 27.2 Fest from 9:30 a.m. until 4 p.m. near the start line for a day full of music, food and fun. While Grant Park’s start and finish zones have some viewing restrictions, the race course offers numerous sweet spots for spectator cheering and encouragement.

The first mile of the marathon, Image via Flickr by Paladin27

The annual footrace is truly a global gathering, where more than 45,000 runners from every state in the U.S., and over 100 countries worldwide come together. Taking the runners on a grand tour, the 26.2-mile route dives deep into the city’s heart, stretching from Wrigleyville to the North, Pilsen and Little Italy to the West and the historic Douglass, near Guaranteed Rate Field, to the South. 

The prestigious event is more than just a marathon; it’s one of only six World Marathon Majors across the globe. For Optima Signature and Optima Lakeview residents, you have the privilege of stepping right outside to cheer on the incredible racers. And for the Optima Verdana community, consider making the short trip down from Wilmette. It’s a spectacle you won’t want to miss. You can find more details about the iconic event here!

Great Chicago Writers: Jane Addams

It’s such a pleasure spotlighting legendary Chicagoans who have left a lasting impression on our local history and beyond, including the twentieth-century icon, Jane Addams.

Born in 1860 in Cedarville, IL into a prosperous family, Because Addams’ family allowed her to benefit from education from an early age, she was able to graduate from the Rockford Female Seminary. Later, Addams traveled to Europe, where she was introduced to London’s Toynbee Hall, a trailblazing settlement house that worked to address the causes and impacts of poverty in the city’s East End. Her visit to Toynbee Hall left a lasting impression, paving the way for her co-founding Hull House in Chicago in 1889 — one of the earliest settlement houses in the U.S. that has become the Jane Addams-Hull-House Museum at the University of Illinois-Chicago campus.

Hull House offered educational and social services to immigrants and Chicago’s underserved communities, positioning Addams as a leader of the Progressive Era. Her advocacy spanned a multitude of diverse causes: women’s rights, peace, public health, and broad-spectrum social reform. In recognition of her contributions, Addams was honored as the first American woman to receive the Nobel peace prize in 1931.

Jane Addams-Hull-House Museum. Photo: Sean Marshall

Her experiences at Hull House — and with the Progressive movement more broadly — set Addams on her trajectory as a gifted writer. Her writing career was already in full throttle in 1909 with the release of The Spirit of Youth and the City Streets, which shared Addams’ keen understanding of the unique needs of urban youth. She used the book to advocate for enhanced recreational spaces and deeper engagement for Chicago’s underserved young people, while illuminating the dire consequences of growing up in an environment where poverty and lack of access to a better quality of living prevail.

Having found an audience for her explorations of daily life in Chicago, Addams published Twenty Years at Hull-House in 1910, giving readers a look at life inside the settlement house and its impact on the community. 

Inside the Hull House. Photo: At Home in Chicago

The Long Road of Woman’s Memory, which Addams’ completed in 1916, is another exceptional factual account of her expansive impact on women’s rights in America. In it, she gracefully navigates the terrain of personal and collective memories to demonstrate their influence on women’s lived experiences and the larger tapestry of history.

Over the course of her career, Jane Addams authored 11 books and hundreds of essays, editorials, and columns. And more than a century later, the resonance of Addams’s literary contributions remains undeniably profound, echoing through time into our modern world. 

Keen on exploring Addams’ legacy further? Then enjoy a visit to the Jane Addams-Hull-House Museum. The hours of operation are 10:00am to 4:50pm, Tuesday to Friday, and on Sundays from 12:00 to 4:50pm. A suggested donation for admission is $5 per person (University of Illinois Chicago faculty, staff, and students are granted complimentary entry).

Visit the Shakespeare Garden at Northwestern University

With Optima’s passion for having nature within reach, it’s no wonder that we are drawn to sumptuous gardens in and around the communities where we build. Imagine our delight in discovering the Shakespeare Garden on the Northwestern University campus, with its rich mix of history and modernity.

Planted in 1917, the Shakespeare Garden has had its home on Northwestern’s Evanston campus for over a century. Emerging from the vision of The Garden Club of Evanston members, it was crafted both as a wartime gesture of solidarity with Britain and to commemorate the 300th anniversary of Shakespeare’s passing.

Measuring 70 by 100 feet, this garden sits just north of the Frank W. Howes Memorial Chapel, bordered by hawthorn hedges that create an intimate haven. As you enter, the garden reveals a curated collection of flora mentioned in Shakespeare’s works. From fragrant lavender and vibrant marigolds and daffodils in Winter’s Tale, to the rosemary and pansies in Hamlet.

Jens Jensen, the illustrious Danish-American landscape architect, brought this garden to life. Known for his influential works on Chicago’s West Side, including Garfield Park and Columbus Park, Jensen took inspiration from Sir Francis Bacon’s essays on gardens. On entering the Shakespeare Garden, you are greeted by two Hawthorn trees, symbolic bridges between the Prairie and the garden. These trees, along with the foundational hawthorns that germinated from French seeds, have stood the test of time, providing a consistent backdrop to this historic site.

Elizabethan-style stone bench. Photo: In Memoriam mmmmarshall
Elizabethan-style stone bench. Photo: In Memoriam mmmmarshall

Over the decades, the Shakespeare Garden has seen numerous enhancements. In 1929, an Elizabethan-style stone bench and a captivating fountain became part of this serene landscape. The fountain, a generous donation by architect Hubert Burnham, showcases a bronze relief of Shakespeare’s visage crafted by the French-American sculptor, Leon Hermant. Further augmentations followed, including the addition of a sundial in 1990 and later, a reshaping of the garden’s layout based on the recommendations of the English garden designer, John Brookes.

Hawthorn Trees in Shakespeare Garden. Photo: Wikipedia Commons

Brookes’ suggestions, which included moving the sundial to the garden’s center and adding antique brick edging, have given the garden a touch reminiscent of traditional English gardens. This shift also marked the garden’s evolution from a knot garden to a more fluid, perennial-focused design.

Northwestern’s Shakespeare Garden is not only a place for quiet reflection but also a venue for countless weddings, tours, and cherished moments. It’s entirely free and open to the public, but special tours and events may have to be scheduled.

Chicago Architectural Biennial 2023: This Is a Rehearsal

As Chicago’s architectural landscape continually evolves, the fifth edition of the Chicago Architecture Biennial offers a fresh, reflective look into the heart of urban transformation. Beginning September 21, 2023, CB5 invites locals and visitors alike to participate in a series of immersive events and discussions. Here’s what you can expect from the 2023 Biennial This Is a Rehearsal.

Diving into this year’s theme, This Is a Rehearsal, serves as an exciting reminder that cities, much like the instants of life, are in endless evolution. Through this lens, CB5 emphasizes the importance of continuous dialogue, trial, and reinvention in urban designs. CB5 explores how countries around the world share political, environmental and economic issues and how each may address them differently through art, architecture and public involvement. It’s not just about the buildings but the stories they tell and the communities they foster.

Floating Museum, a Chicago-based arts collective, is the lead artistic team behind CB5, pushing boundaries and charting new territories in urban discourse. Their integrative approach promises an engaging mix of conversations, challenging conventions, and setting the stage for tomorrow’s architectural landscape. CB5 expands on Floating Museums’ existing beliefs and work, all exploring the relationships between the built environment and ourselves. 

With over 80 contributors from Chicago and the global stage, the Biennial is a testament to diverse, inventive thought. The contributors, ranging from artists and architects to educators and thinkers, breathe life into various corners of the city, from Lakeview’s artful streets to North Lawndale’s historic boulevards. It’s more than just an exhibition; it’s a city-wide celebration of innovation. 

Local contributors include Grow Greater Englewood, Urban Growers Collective, Project Onward, the Poetry Foundation and the Southside Community Art Center. Contributors from around the United States and the globe include Storefront for Art and Architecture, the Buell Center at Columbia University, SpaceShift and Stoss Landscape Urbanism

Marking its commencement on September 21st, the Biennial unfolds various installations across the city. A special opening celebration is slated for November 1st, showcasing extensive exhibitions at renowned locations like the Chicago Cultural Center and the Graham Foundation. The programs invite viewers to engage in conversations around food and material production, water reclamation and discussions around construction and power in relation to land use and rights. Whether you’re a seasoned architect, a design enthusiast, or just a curious mind, there’s something for everyone.

Highlights Near Optima Verdana®: Green Bay Trail

For Optima Verdana® residents who have a penchant for outdoor activities and scenic views, the Green Bay Trail is a must-visit. This 9-mile asphalt and crushed stone trail runs parallel with Chicago’s Metra commuter rail line and weaves through Kenilworth, Winnetka, and Highland Park. Flanked by eateries, shops, parks, and stunning residences, the trail offers a unique blend of nature and urban vibes for bikers and hikers alike!

What’s especially captivating about the Green Bay Trail is its heritage. It stands on what was once the route of the former Chicago, North Shore & Milwaukee electric railroad. Following its path, visitors are essentially retracing the steps of history from downtown Wilmette to Highland Park. Beyond being a route for history buffs, the Trail also provides families with even the youngest of riders a leisurely day out. 

While daily commuters use Green Bay Trail to reach Metra stations, tourists and locals frequent it for recreational purposes to access Starting from Wilmette, you might be immediately captivated by the pristine beachfront atmosphere, juxtaposed beautifully with bustling business districts. And if approaching Highland Park on an early summer evening, you might get a glimpse of the euphoric energy emanating from Ravinia®, one of the region’s most celebrated music venues.

Green Bay Trail. Photo Credit: Illinois Bone and Joint Institute

For those looking to extend the adventure, at the Braeside Metra Station, the trail offers a gateway to the Chicago Botanical Gardens via the North Branch Trail. And for those who conclude their journey at the St. John’s Avenue trailhead, they’ll find a slew of amenities like restrooms, playgrounds, and parks, courtesy of the adjacent rail line. 

Living at Optima Verdana® isn’t just about unrivaled luxury; it’s about experiencing the richness of the community and embracing the outdoors. So, dive deep into history, bask in nature, or simply hit the Green Bay Trail for an invigorating walk or relaxing ride. No matter the season, weather or time of day, new experiences await each and every time.

Exploring The Oak Park Conservatory

We’re always on the lookout for treasured locales to share with our residents, and today, we’ve struck botanical gold. Allow us to introduce you to the Oak Park Conservatory, a lush oasis that’s steeped in history and teeming with life.

Established in 1914, the Oak Park Conservatory has deep roots, beginning as a modest municipal greenhouse. Over the decades, it has grown both in size and reputation, securing its place as one of the premier historical conservatories in the U.S. What makes this conservatory genuinely enchanting, however, isn’t just its venerable age but the myriad plants in its diverse collection.

Step inside, and you’re immediately transported across varied climates. The Tropical Room surrounds you with the sights and sounds of a vibrant jungle, where banana trees graze the ceiling, and orchids display their intricate beauty. There’s also the Mediterranean Room, a warm escape filled with olive trees and fragrant herbs, evoking images of sunlit European coastlines. For those fascinated by resilient plant species, the Desert Room offers a captivating exploration of cacti and succulents, each telling tales of survival in some of the planet’s harshest terrains.

Oak Park Conservatory Map

But the Oak Park Conservatory is more than a visual treat. It’s a hub for education and inspiration. For those with green thumbs or even just a touch of plant curiosity, the conservatory hosts workshops and programs throughout the year, ensuring every visit offers something new and enlightening.

Conservation remains at the heart of the conservatory’s mission. Alongside showcasing the beauty of the plant kingdom, it’s dedicated to the preservation of endangered plant species. By emphasizing sustainable gardening practices, the conservatory underscores the vital relationship we share with our environment.

Desert Room. Photo: Park District of Oak Park

While the interior rooms captivate the senses, the conservatory’s outdoor demonstration gardens shouldn’t be overlooked. These plots are more than just pretty spaces; they serve as living examples of sustainable gardening practices, providing invaluable insights for enthusiasts and casual gardeners alike.

The Friends of the Oak Park Conservatory (FOPCON) plays an integral role in the conservatory’s success and vibrancy. This dedicated non-profit organization tirelessly supports the conservatory, championing its value through fundraising, education, and community programs. So, whether you’re a seasoned botanist, a gardening novice, or someone seeking a serene escape, the conservatory promises a journey of discovery. Embrace its rich history, marvel at the beauty of nature, and leave with a renewed appreciation for the botanical world.

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Maintenance Supervisor

Glencoe, IL





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