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Optima + Sustainability Series: EV Parking

The evidence that electric and hybrid vehicles are gaining traction is on the roads everywhere. From personal vehicles to rideshares and public transport, we are, as a nation, beginning to embrace the importance of reducing carbon emissions by replacing the fossil fuels that traditional gasoline-powered engines use with forms of clean energy. 

Encouraged by the funding made available to help states fund public charging infrastructure, and Illinois’ ambitious goal to get one million electric vehicles (EVs) on the road by 2023, EVs are becoming increasingly desirable. And those who own and manage residential buildings are faced with the challenge to provide ample access to EV battery charging stations that residents need.

At Optima, we have always been sustainability-focused across our entire integrated business model — from design to building materials to landscaping – and EV parking. We began providing EV parking spaces in 2016 and 2017 at 7160 Optima Kierland and Optima Signature with 8 EV parking spaces, which represented only a small portion of the overall spaces in the garage.

Now in April 2023, Optima Verdana in Wilmette will open with 24% of the total spaces dedicated to EVs. In all of our communities — in both Illinois and Arizona — we have continued to increase EV capacity every year based upon resident demand, with the capacity to reach a full 100% at many projects. In recognition for our commitment to EV parking, Optima Sonoran Village won the Salt River Project Champions of Sustainability Award in the Building Communities for Electric Vehicles category.

Car garage
EV Parking Garage

In a recent Bisnow article that explores how future-facing multifamily developers are preparing for the future of electric vehicles, David Hovey Jr., AIA, Optima president and chief operating officer, observes, “Just from a sustainability perspective, obviously, demand is getting higher from both people wanting to be more sustainable … and cities wanting to be more sustainable, as well as just overall demand.”

Sustainability remains one of our most precious values at Optima. And we’re proud to be part of a growing community of property owners and managers that seeks to support sustainable practices on behalf of our residents.

Women In Architecture: Eva Hagberg

Many of the pioneering women in the field of architecture, including Ray Eames, Norma Merrick Sklarek, and Mary Jane Long, earned their reputations on projects they designed, just like their male counterparts. But what if someone was able to have a significant impact on critical thinking within the field without actually designing anything? This is how we came to know Eva Hagberg, a person whose journey into and through architecture has been as interesting as it is purposely unconventional.

Writer, architectural historian, adjunct professor, once secret publicist, activist, and self proclaimed, “worst architectural student the school of architecture has ever seen.” Eva Hagberg is a woman in architecture who prides herself on her ideas and process rather than the execution of building a model for people to see.

Eva’s Backstory

From the age of 11, Hagberg was passionate about design and architecture; and while she earned a BA in the field from Princeton University, she never intended to practice. Rather, she began her professional life writing about architecture, choosing to engage in the field from a vastly different angle — interrogating the relationships between narrative and form.

From her early career as a writer in New York City, Hagberg became a secret publicist for architects and designers who were seeking help in articulating the stories behind their projects. As she functioned as a kind of ghost writer, she took advantage of the freedom to be unknown and unseen — “practically ungoogleable” as Hagberg describes herself. Because she opted to express herself by helping others find their voices, she was able to do the work that interested her the most without being pigeonholed, or specialized — architectural historian, adjunct professor, 77 year-old architect reminiscing about a project done in the 80s — or author of When Eero Met His Match.

Published Books

When Eero Met His Match
When Eero Met His Match by Eva Hagberg

What is today a trite proverb — that behind every great man, is a great woman — Eva Hagberg’s When Eero Met His Match is as biographical as it is a poignant love story between critic and publicist Aline Louchheim and architect Eero Saarinen. Aline aided Eero in shaping his identity and prominence as a designer and architect. Throughout the book, Hagberg expresses just how important it is to embrace language and narrative as an integral part of the practice of architecture.

She has also published two architectural books through Monacelli Press, Dark Nostalgia and Nature Framed. Dark Nostalgia seeks to combine psychology, style, architecture, and art to express the reasoning behind our desire to live within lushly nostalgic interiors incorporating wood, velvet, fur, brick, and iron. 

Dark Nostalgia
Dark Nostalgia by Eva Hagberg

Nature Framed, on the other hand, explores an Optima favorite, the concept of biophilic design. Hagberg views 25 residential projects (framed with nature in mind) from around the United States that take the concept of “green living” to the next architectural level by asking, how close to nature can we be while remaining indoors?

Nature Framed
Nature Framed by Eva Hagberg

As Hagberg herself explains, being the “worst architectural student the school of architecture has ever seen,” had its own set of merits. And because of her willingness to rethink, reframe and recontextualize stories about the built environment, Hagberg has carved her own path through sheer perseverance and a deep attunement to the soul of architecture and those who practice it.

Beyond her BA in architecture from Princeton University, Hagsberg went on to earn an MS in architecture from UC Berkeley. As well as a PhD in Visual and Narrative Culture from UC Berkeley. Today, as a member of the Columbia University Graduate School of Architecture, Planning, and Preservation faculty, her academic work focuses on the theoretical and historical approaches to publicity as a mode of architectural production, and lays out how the modern media system works.

2023 Design Trends: Designing The World of Tomorrow

The ways in which we live, move, and work are changing fast, and we, at Optima®, believe that up-and-coming architectural trends continue to address many of the challenges faced in modern life. Some solutions focus on more space, more storage, less clutter, and more flexibility. Others address affordable rent, resistance to climate change, and sustainability. These trends, along with a  myriad of others, inspire us and those who are at the forefront of designing the world of tomorrow. Here are some of the trends on the horizon in 2023.

Biophilic Urbanism

Biophilia, a term coined by Erich Fromm in 1964, is the human interaction and appreciation for nature. In 2023, this trend is continually on the rise as we seek to develop buildings that are ecologically friendly in their use of resources. Biophilic design can revolutionize the way we manage stress, increase productivity within offices and educational spaces, and improve mental health, through the use of nature inside and outside of buildings.

While biophilic design is very much at the forefront of architectural trends, it has been central to our work at Optima for decades. Our passionate connection between the built environment and nature continues to be as fluid as it is concrete, reflected in our signature innovation of vertical landscaping. The widespread adoption of this essential design principle, we are excited to welcome others into the process of bringing people and nature closer together.

Sonoran Village®
Optima Sonoran Village®, Vertical Landscaping

Modular Construction

Modular construction has been at the forefront of Optima’s DCHGLOBAL Building System since its conception in 2009 . We began our experimentation with modular construction with Relic Rock, reflecting our commitment to building homes flexibly — in horizontal and vertical directions — sustainably and efficiently anywhere, anytime. 

As part of the broader architectural community seeking modular solutions around the globe, we’re excited by the opportunity to celebrate sustainability and versatility as core values at Optima, while ensuring enduring aesthetics and affordability.

Sonoran Desert, AZ
Relic Rock, Sonoran Desert, AZ

Smart Materials

Through the integration of smart devices in our homes, cars, phones, and wrists comes Smart Materials. Recent developments provide that these materials could eventually respond to changes in pressure, temperature, moisture, and UV radiation, giving architects unfathomable flexibility. Along with an expanded toolkit for designing and building.

Our respect for materiality and space is important for the 360-degree approach to sustainability, and the inclusion of these new and unexplored materials gets us excited about their potential for the environment at large. Part of our role at Optima has been ensuring the environment remains protected with the inclusion of smart materials such as bird glass or green concrete within many of our buildings.

Bird glass
Bird Safe Glass

Community-Centered Design

It is a universal truth that the built environment functions better if those who use it are involved in the process of creation. Designing buildings with community in mind makes for rich and diverse environments where people can be themselves, while also giving them a sense of ownership in the places where they live, play, and work.  As we enter 2023, we are seeing greater collaboration between architects, developers and their communities across the globe — much the way Optima has partnered with the cities, villages and neighborhoods where we have put down roots for more than 40 years.

 

Growing Your Own Herbs at Optima Verdana®

The stellar Rooftop Sky Deck and communal courtyard at Optima Verdana® abound with gorgeous greenspace and reflective hardscape surfaces to reduce heat. Our residents can delight in the outdoors year-round for both recreation and relaxation. And for those with green thumbs, dedicated planters atop the Sky Deck will be home to a seasonal herb garden.


Check your kitchen cabinets, your cupboards, your drawers! If you spend any time cooking, you probably have dried thyme, basil, and even a bit of parsley or oregano. These earthly delights known as herbs are easily accessible from most grocery stores, but imagine what it would be like if you grew them yourself?

In spite of their simplicity, herb gardens are magical places and offer many gifts — from cooking, to medicine, to unique fragrances. Growing your own herbs also serves as an exercise in gratification, and so much more:

Great for All Skill Levels

First, herb gardens are great for beginner gardeners because they require minimal effort and are easier to grow than vegetables. They don’t require large plots of land, and grow well in pots, planters and other containers. Herbs don’t need much fertilizing, which is a huge plus for beginners, and they can handle a wide range of temperatures that’s ideal for Chicago’s seasons. 

Herbs
Basil, parsely, thyme, and rosemary

Redefining the Word “Fresh”

When your recipes call for fresh herbs, what could be more delightful — and satisfying — than heading to your herb garden with a pair of kitchen shears and picking or cutting what you need? And because you can harvest your herbs while you’re cooking, they will always be fresh and fragrant.

Variety is the Spice of Life

Knowing that you have easy access to what you’re growing, you may find yourself with an appetite for expanding your repertoire with dishes that specifically call for fresh herbs. This is a real treat, since the flavors are so much more robust and the option to have full leaves, stems and flowers in your preparations is a real bonus. 

The herb garden also offers the opportunity to experiment with new flavor combinations. Take advantage of your herbs and try out a new recipe or two. Try growing herbs that are uncharted territory for you, this will likely lead to taking new risks in your cooking. Which in turn will enrich your life with new and flavorful experiences.

As you head into the fall and winter months, you can harvest your herbs and dry them indoors. This will tide you over until spring arrives and it’s time to plant again.

Creating A Healthy, Budding Community

The herb garden at Optima Verdana® is part of the powerful community experience of connecting with others around a shared purpose. All it takes is one seed to sow a relationship and build a budding new friendship with a neighbor. This convenience of access offers residents physical exercise, fresh air and the meditative qualities of connecting to the earth. 

If you’re looking for ideas for dishes that will put your fresh herbs in the spotlight at your next dinner or event, The Food Network offers quite a few!

Exploring Scottsdale: Barrett-Jackson, The World’s Greatest Collector Car Auction

If you are a car enthusiast or a lover of all things automobile, you might want to buckle up for this one! 

Throughout its rich 45-year history, the Barrett-Jackson Auction Company has become world-renowned for offering the finest, most prestigious selection of collector cars at auction, outstanding professional service, and capturing sales success second to none. Barrett-Jackson began as a modest company, started by Russ Jackson and Tom Barrett, two car aficionados in Scottsdale, AZ who met through a car advertisement in the mid-1960’s. 

Tom Barrett wanted to sell his 1933 Cadillac V16 Town Car and the most interested buyer happened to be Russ Jackson. That deal was never struck between the two but instead, a lifelong friendship and partnership was formed.

In 1967, Russ Jackson and Tom Barrett hosted their first car auction, which was called “Fiesta de los Elegantes.” Fiesta de los Elegantes was held as a fundraiser to donate to local charities, which included the community arts and the Scottsdale Public Libraries.

Mercedes 770 Phaeton

In 1971, Russ and Tom presented the company’s first car collector auction, which featured classic autos from the two men’s private collections. The star of the auction was a Mercedes 770 Phaeton that sold for $153,000 — and this grabbed the attention of auto collectors from around the world. From there, the sale of this rare vehicle set the Barrett-Jackson name into motion around the world.

Speeding towards today, Barrett-Jackson specializes in providing products and services to classic and collector car owners and automotive enthusiasts around the world. Its iconic events, branded as The World’s Greatest Collector Car Auctions, take place in Scottsdale, Palm Beach, Houston, and Las Vegas, where hundreds of the most sought-after, unique and valuable automobiles parade in front of a global audience. Take a look at a few of the most awesome cars shown and auctioned off at the 2022 Barrett-Jackson Car Auction:

1958 Chevrolet Corvette Custom Topless Roadster
1960 Chevrolet Corvette Custom Convertible

Be a part of the world’s greatest classic car auction in 2023, just a stone’s throw from Optima Kierland, Optima Sonoran Village and Optima Paradise Valley. And even if you might not be holding a paddle to bid on one of these sweet gems, take the chance to explore the city of Scottsdale, the auction venue – the Westworld of Scottsdale, and immerse yourself in car memorabilia all week long.

Tickets for Barrett-Jackson The World’s Greatest Collector Car Auction, taking place from Saturday, January 21, through Sunday, January 29, at WestWorld.

Trending Now: Play the 5,000-Year-Old Royal Game of Ur

History 

The Royal Game of Ur received its name from a British archaeologist named Sir Leonard Woolley in 1928. He was part of a team that excavated five worn boards at the Royal Cemetery of the Sumerian City of Ur. These ornate boards, made of wood, lapis lazuli, and inlaid shell are expected to have been made between 2600-2400 B.C. Making the Royal Game of Ur the oldest tabletop game.

Game of Ur
The Royal Game of Ur, made of wood, lapis lazuli, and inlaid shell, 2600-2400 B.C. Credit: Wikipedia Commons

Also known as the Game of 20 Squares, it appears to have been immensely popular with people of all classes according to archaeological evidence. With the game being so widely played, it spread across many Middle Eastern countries we know today. Iran, Syria, Egypt, and Lebanon are a few to name. Archaeologists have also discovered that when no board was available, players scratched it into clay or rock. 

Even though the Royal Game of Ur was very popular in ancient Mesopotamia for 1,000 years, its popularity and instructions waned as more games were introduced.

Consequently, figuring out the rules of the Royal Game of Ur was no easy task. It took Irving Finkel, a curator and Assyriologist at the British Museum to uncover the instructions of this ancient game. Dr. Finkel received a crumbling clay tablet from an antiquities dealer in the 1980s. It was inscribed with what appeared to be the rules of a game.

His research led him to Itti-Marduk-balatu, the author of the 177-176 B.C. tablet. Later, Finkel was able to decipher the rules by comparing them with other games.

This led to an understanding that the Royal Game of Ur is a race between two players. With the single goal of getting all 7 pieces across the board before your opponent.

So How Does One Play The Royal Game of Ur?

 

Playing a Game of Ur
The Royal Game of Ur with player pieces. Credit: British Museum via Picryl.com, Public Domain Dedication (CC0)

Fast forward to today. The Royal Game of Ur is back in the mix, and attracting fellow gamers near and far! Here are the rules:

  1. Throw the dice to decide who plays first – highest score goes first, if it’s a draw, throw again.
  2. Players take turns to throw three binary lots and move one of their pieces.
  3. Only one piece may be moved per throw of the dice and pieces must always move forward around the track.
  4. If a counter lands upon a square occupied by an opposing counter, the counter landed upon start’s from the beginning.

Finally, if you weren’t planning on time traveling several thousand years ago to discover an ancient Ur board. Get your very own modern Ur board in this New York Times article!

Check out the not so distant relative of The Royal Game of Ur, Backgammon.

 

Celebrating the Holidays Around Optima Communities

Both Chicago and Scottsdale provide endless opportunities for entertainment throughout the year, but the holiday season is when both transform into a wonderland of their own. From the traditional Christkindlmarket in Chicago to ZooLights in Scottsdale, here are a few of the many activities you can find in Chicago and Scottsdale this season: 

Chicago 

Chicago’s Christkindlemarket is a tradition beloved by locals and tourists alike. The festival takes inspiration from one of the first outdoor exchanges of its kind from 16th century Nuremberg, Germany, which shares its namesake. Both the Daley Plaza location downtown and the Gallagher Way location in Wrigleyville offer an abundance of holiday spirit, jovial music, festive activities, eccentric shops and traditional cuisines. 

Just a short walk for Optima Lakeview residents, Gallagher Way’s festivities expand beyond the beloved Christkindlemarket. This year’s expanded attractions include a variety of winter-themed rides and games, a tubing ice slide and the Gallagher Ice Rink, all found within the iconic Wrigley Field. 

For Optima Signature residents and others who find themselves downtown, the festivities continue. The Maggie Daley Ice Skating Ribbon and the McCormick Tribune Ice Rink are must-stops for anyone looking for breathtaking views of the Chicago skyline. And while you’re there, make sure to visit the 55-foot Chicago Christmas Tree and Magnificent Mile Lights lining Michigan Avenue. 

Phoenix Zoo ZooLights

Scottsdale

While Scottsdale might not get the same brisk air and snowfall Chicago does in the winter, the city still embraces the season with a variety of festive events and experiences. One of the city’s most beloved holiday traditions is the Phoenix Zoo’s ZooLights. The immersive experience surrounds visitors with millions of vibrant lights, including a new 50-foot LED tree. 

Found only two miles North of Optima Kierland Apartments, Christmas at the Fairmont Scottsdale Princess is another must-stop for anyone looking to escape to a winter wonderland. The holiday highlights include a 6,000-square-foot ice skating rink, sledding, train rides, S’mores Land and an Elf Academy. 

The holiday months don’t last long. So before time runs out, take advantage of all the enchanting seasonal opportunities found throughout Chicago and Scottsdale!

Being a Good Neighbor Makes a Difference

With a commitment to community as one of our core beliefs at Optima®, it’s no surprise that we are tuned into the notion of neighborliness and what it means to be a good neighbor. We take great satisfaction in nurturing the desire for connection and engagement with residents across all of our communities and love to keep abreast with research that lends new insight into why it matters to know your neighbors.

In a recent Axios piece, published on July 27, 2022, Erica Pandey explores “The power of knowing your neighbors.” Drawing data from a Pew Research Center study conducted in 2019, here’s what we’ve learned:

A majority of Americans don’t know most of their neighbors — and they barely talk to the ones they do know.

Why it matters: Strong communities boost the health, happiness, and longevity of their residents. Befriending neighbors ensures a helping hand in times of need and provides new friends to explore your larger neighborhood. But over the last several decades, our connections with our neighbors have been fraying.

What’s happening: We’re leaving our homes with screens in our hands. And since the pandemic made us even less likely than we were before to stop and chat with new folks, most of the people living around us are strangers.

Optima Lakeview’s communal sports lounge, golf simulator and basketball/pickleball court

Thankfully, each of our Optima Communities supports plenty of opportunities to engage with fellow neighbors, whether you know them or not! We design spaces that inherently bring people closer to each other, closer to their environment and closer to themselves. This intention manifests itself from the thought-provoking artwork that fills the hallways of each community to the wealth of communal amenity spaces, including fully outfitted sports areas, movie theaters, party and game rooms and state-of-the-art fitness centers. 

Along with our state-of-the-art amenities, each of our onsite teams carefully curates a variety of social events and programs throughout the year. From hosting food trucks and music and cocktail nights to flower arranging courses and fitness classes, we take the time to understand each of our residents’ interests, so we can thoughtfully tailor our programming around them!

And because we not only see the value in having a tight-knit community within our walls but within our broader neighborhoods, we created the Optima® Connect Program. Through the program, residents in each of our multi-family communities receive exclusive benefits and discounts to local businesses around their larger communities, further fostering a friendly community ecosystem.

Supporting connection among our residents and neighbors is something we care deeply about at Optima. So, what’re you waiting for? Step outside and spark a conversation today!

Trending Now: A Brief History of Ping-Pong

If you’re unsure how to spend an open afternoon or a few hours of free time, look no further than an Optima® community! Ping-pong is just one of the many entertaining activities included in each of our multi-family developments. And while you might remember playing the lively game as a kid, what you might not know is its rich history. Today, we’re exploring the ever-evolving story of ping-pong.

The popular pastime of ping-pong that we know today arose in England in the late 19th century. At the time, it was more widely known as table tennis. The fast-paced game originated in Victorian England as an adaptation of the popular lawn tennis game to transfer the activity inside for the cold winter. And unlike the simple ball and paddle used today, participants in the game’s early years would get creative with their equipment, regularly using champagne corks as the ball, cigar boxes as the paddle and books as the net. 

However, it wasn’t until 1890 that the pastime enjoyed by the wealthy class of England attracted a greater appeal when David Foster patented the first table tennis-style game. It quickly became a favorite across Europe, and Hungary held the first national championship in 1897. During this time, the game became termed ‘ping-pong’, originating from the onomatopoeic sound of the bat striking the ball and the ball hitting the table. 

The Optima Lakeview® game room, featuring a ping-pong table

While the sport slowed down in the early 20th century due to a lack of governance, it experienced a revival in the 1920s following the founding of the International Federation of Table Tennis and its first-ever world championships. After the game equipment transitioned from a hard bat to a sponge bat in the mid-20th century, elite players from Japan and China helped to revive interest in the sport once again. Concurrently, ping-pong diplomacy advanced, contributing to enhanced relationships with Eastern and Western nations. 

While many don’t know the rich history behind the sport today, ping-pong’s dominant presence across the world remains. Seoul, South Korea, was the city to first introduce ping-pong to the Olympics in 1988, and following that, the activity gradually turned professional in the 1990s. Today, it remains the most practiced sport in China and an integral part of the country’s culture.  

A semi final ping-pong match between China and Korea at the 2012 London Olympics. Credit Eric Baker on Flickr Creative Commons CC BY-NC-SA 2.0 Deed

Ping-pong’s attraction is rooted in more than its entertainment value, as it’s known to boost the health of both the body and the mind. Everything from the speed to the ball placement is crucial in the game, which is why routine players are highly skilled in creative and critical thinking. The fast back and forths and short distance nature of the sport also help with improved flexibility, hand-eye coordination and balance over time. 

Constantly bringing together people from different walks of life, the game of ping-pong embodies our commitment to connection and wellness within each of our communities.

Scottsdale Public Art: Windows to the West

As part of our ongoing public art series, we’ve been exploring exceptional creations to be found across Scottsdale, from the unique Water to Water, to the latest installation, Pinball Wizard. Today however, the spotlight is on Windows to the West, Scottsdale’s first public art installation and one that still inspires the city today after more than 50 years in the city. 

In June 1970, the National Endowment for the Arts (NEA) awarded the City of Scottsdale a $20,000 matching grant to commission its own notable work of art by an American sculptor. The NEA program, Works of Arts in Public Places, would go on to fund more than 700 works of public art across the country, and Scottsdale was the first small city they approached at the time. 

Two years later, in February 1972, the City of Scottsdale finished raising their $20,000 of the matching grant, and the Scottsdale Fine Arts Commision chose acclaimed sculptor Louise Nevelson to create the first work of public art for the city. Nevelson, who is regarded as one of the best sculptors of the 20th century, completed the expressionist sculpture out of monochromatic corten steel designed to patina with time. Its abstract structure and shapes resemble some of her other iconic creations. 

Louise Nevelson, the creator of Window to the West, Gazing at her other artwork, 1978, Courtesy of Dixie Guerrero, ©Pedro E. Guerrero Archives

Although the sculpture was originally titled Atmosphere and Environments XVIII, thanks to its westward placement after its completion, it quickly became known as Windows to the West. Since its dedication in 1973, the sculpture has remained a treasured landmark of Scottsdale and continues to showcase how far the city’s appreciation for art has come.

Today, due to renovations on the Scottsdale Civic Center where the Windows to the West lived, the sculpture is in storage until the construction is finished in 2023. When it returns, art enthusiasts can expect the beloved sculpture to find its new home closer to the Scottsdale Center for the Performing Arts, but with the same western spirit as before.

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