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Oz Park in Lincoln Park

At Optima®, we’re passionate about promoting locales that intertwine cultural richness with communal vibrancy. In the heart of Chicago’s Lincoln Park neighborhood lies such a treasure: Oz Park, a space that weaves literature, community, and recreation into a single, captivating location.

Nestled amid tree-lined streets and elegant brownstones, Oz Park stands as an homage to Lyman Frank Baum, the creative genius behind “The Wizard of Oz.” Baum, who made Chicago his home in 1891, penned his iconic series here, gifting the world with tales of courage, heart, wisdom, and the magic of home. It’s only fitting that the Windy City pays tribute with a park that brings his enchanting world to life.

The Scarecrow
The Scarecrow in Oz Park, Credit to Seth Anderson, Flickr Creative Commons

As visitors walk through Oz Park, they’re greeted by lifelike bronze statues of the story’s beloved characters: the wide-eyed Dorothy with her loyal Toto, the Scarecrow with his quest for brains, the Tin Man seeking his heart, and the Cowardly Lion in search of courage. Installed between the late 1990s and early 2000s, these figures serve as timeless sentinels, sparking joy and nostalgia for both young visitors and those young at heart.

Yet, the history of Oz Park tells a story not just of literature, but of rejuvenation. In the 1960s, this area was earmarked for an urban renewal project. From an expanse that once bore witness to the ebbs and flows of urban change, sprouted a park that today serves as a refuge, a place for families to converge, for children to play, and for communities to celebrate together.

Dorothy’s Playlout, Photo: Chicago Playgrounds

Beyond the Wizarding statues, Oz Park offers “Dorothy’s Playlot” for the youngest adventurers, tennis courts for the sporty, a basketball court for the competitive, and vast open fields for any and everyone seeking leisure or recreation. The park not only offers these amenities but stands as a lively hub for a myriad of community activities ranging from movie nights to spirited gardening days.

For our residents, Oz Park presents an opportunity to experience a slice of literary history while enjoying the camaraderie of a close-knit community. The essence of Baum’s tales — the search for what’s truly valuable and the joy of discovering it’s been nearby all along — mirrors the experience of discovering this gem in Chicago. Through its unique blend of storybook charm and urban recreation, Oz Park epitomizes the very spirit of community and culture that we deeply cherish.

Montrose Point Bird Sanctuary – Where Magic Meets Feathers

What if we told you that a mesmerizing spectacle awaits when you step out from Optima Lakeview® and head up the lakefront? Don’t take our word for it: see for yourself when you swap city views for bird views at the Montrose Point Bird Sanctuary, an oasis of wildlife where magic meets feathers.

Often a whispering hub of excited bird watchers, Montrose Point is known endearingly as “The Magic Hedge.” It earned the nickname because a small stretch of low-lying bushes and trees within the sanctuary draws migrating songbirds and rarities. Over 300 species have been recorded, making this spot a birdwatcher’s dream come true!

Le Conte Sparrow
Le Conte Sparrow. Photo: K Schneider, Flickr Creative Commons

Settle in and you may spot the Le Conte’s Sparrow — one of North America’s smallest sparrow species — near the dripper on the meadow’s western edge. Or, you might catch sight of the elusive Northern Saw-whet owl amidst clumps of shorter trees and brush. And if you’re having a lucky day, you may see rare wintering gulls like the Black-Tailed Gull. And the list of possibilities goes on.

Entrance and stone walkway to Montrose Point Bird Sanctuary. Photo: Chicago Parks District

Since 2001, Chicago has celebrated the sanctuary’s historical significance, when it was transformed into a haven for both birds and humans. You’ll notice recent additions, like a new stone walkway leading down to the beach or the water feature (“the dripper”) offering close-up views of the sanctuary’s winged residents.

Northern Saw-whet owl
Northern Saw-whet owl. Photo: Kameron Perensovich, Flickr Creative Commons

Without question, life at Optima Lakeview® is about exceptional urban living. But it’s also a celebration of the rich natural tapestry that surrounds us, and the Montrose Point Bird Sanctuary is a testament to that beautiful balance. For more information, click here.

Nic Behrends Team Member Spotlight

At Optima®, every individual on our team brings a unique story and perspective that enriches our community. We recently had the pleasure of catching up with Nic Behrends, Optima Lakeview’s Leasing Consultant. From a rich background in hospitality to his heartwarming transition into the world of real estate, Nic shares his journey and insights about what makes Optima stand out. Dive in below:

Tell us a bit about your background and the role you play at Optima.

My background is actually not in real estate. I spent over two decades in hospitality during which I also ran a non-profit focused on bartenders for several years. During my time in hospitality, people kept telling me I would be a great real estate agent, so eventually, I was convinced to get my leasing license. I worked as an agent for a couple of years and realized chasing all over town wasn’t my cup of tea and that I would be much happier managing buildings. I learned that I can be an expert in one specific community and get to know the residents instead of grinding through different prospects, and now I’m one of Optima Lakeview’s Leasing Consultants!

How did you first begin your journey at Optima?

I interviewed with Optima and immediately fell in love with the team and how they illuminated the brand for me. Everything I learned about Optima was far more attractive than any of the other properties I had interviewed with, so I knew I had to work here. Everyone encouraged me to be myself and understand how I could bring my true self to the position, and once I was encouraged to bring that person out, sales just started erupting for me. It’s been great to work in a place where I know that I’m not judged because maybe I’m not the most proficient typist or super skilled in Excel, but I can relate to people. 

How do you view the concept of community at Optima? How does it differ from other properties/buildings?

It’s unique that with Optima, we are all a part of this community. The fact that I see our chief engineer working out in the gym alongside a resident, sharing tips with each other, or I see another staff member at the pool with his partner exemplifies that we’re not just the staff here, we’re also members of the community, and the residents respect that and treat us as neighbors since we’re all here together. In most of the other communities that I interacted with as a broker, there was always an issue with control or power, and there is usually a disconnect between the residents and the staff. But at Optima, everyone is heard. Residents see that we care about what’s going on in their lives and it makes everything much more warm and happier. 

Optima has a unique set of values that differentiates it from other company cultures. How does that affect the quality of your work life? What values matter most to you?

Being bold. It takes a lot to put your true self out there and to let the walls down. And to be in a building that lets me do that has allowed me to progress in my career very rapidly. Becoming not only successful but also happy in this career has come from the opportunities that being bold has given me. All of our work here is done with intent and purpose, so in every action, we’re acting bold. It’s been an amazing opportunity to work with Maike and the team here because everyone truly embodies that value. 

What are some things you’ve learned during your time at Optima?

What I’ve learned most here at Optima is that there is a way to do this business that is beneficial to both the property owner and the residents. When you produce a premium building that you can stand behind, you’ve got to be willing to put in the effort and show residents that we’re invested in their lives and are here to help them at all costs. Too often, at other properties, the solution is a rebuttal with a demand that you live with it, and here, we’re always looking for a way to solve problems. 

What makes you most proud to be a part of the Optima team?

What I’m most proud of is the fact that I made a huge career change after doing the same thing for 20-plus years and made it into an environment that makes me feel valued. I walk into the most amazing building and am greeted by spectacular residents every morning. I work with a team that is not only going to work as hard or harder than me but also respects me for who I am. I’m over the moon to tell everybody how happy I am here and how proud I am to know I made it onto this team. 

Friday Morning Swim Club

At Optima®, we’re always eager to spotlight activities that delight our residents, and today, we have something quirky and uniquely Chicago to share…just up the lakefront from Optima Lakeview®, a unique gathering takes place every summer Friday morning in the waters of Montrose Harbor — the Friday Morning Swim Club.

A refreshing immersion into community spirit, the Friday Morning Swim Club is a free, weekly gathering at the iconic Montrose Beach. Whether you’re a seasoned swimmer or just testing the waters, all are welcome. With its laid back atmosphere before the morning bustle sets in, the Club has become a haven for those who value authentic social connections, the profound simplicity of a morning swim, meaningful conversations, and 20-gallons of classic cold brew coffee.

The beauty of Montrose Harbor and its stunning lake views only enhance the allure of this once-a-week social gathering. Here, swimmers and coffee lovers alike congregate to start their day together. The best part? There’s room for everyone, whether you arrive solo or bring a group of friends.

Montrose Beach. Photo: YoChicago

The roots of Friday Morning Swim Club trace back to 2019-2021, when eight friends met at Montrose Beach on Friday mornings to shake off their days of isolation. Through word of mouth, larger crowds began to join, and within mere months, the club’s numbers began to surge. Today, more than 2,000 early birds routinely appear at 7:05 a.m, with elaborate floating devices, united by a love for community, activity, and Chicago’s distinct charm.

Without question, the club has carved out a niche for those who value togetherness and the deep satisfaction that comes from living simply. Arriving on foot or by bike is part of the full experience, encouraging folks to put away their phones, jump into the water, and be fully present in the moment. It’s more than just a club; it’s a testament to what makes Chicago special.

Whether you are on the lookout for a new adventure, want to meet exciting people, or simply crave a scheduled time to disconnect in the company of kindred souls, the Friday Morning Swim Club is ready to welcome you. So, grab your swimsuit and travel cup, donut shaped floaty and be part of something that is as invigorating as it is unique to our beautiful city.

Join Friday Morning Swim Club and experience a one of a kind adventure, details here.

What to Expect When Moving to Arizona from California?

For people that are moving out of California, there’s one state, in particular, that’s at the top of their relocation list: Arizona. In the last decade, hundreds of thousands of Californians have relocated to Arizona, ready to take advantage of all the benefits of living in our sunny desert state. From a thriving economy to affordable living, Arizona – and especially the Phoenix metro area – has plenty of perks to offer those coming from the Golden State.

Even though Arizona and California are next-door neighbors, they have their fair share of differences. However, there are also many similarities between the two, which is why Arizona has become such a popular relocation option for Californians.

If you’re considering relocating to Arizona from California and are wondering what exactly is waiting for you, we have all the answers right here. At Optima Sonoran Village, Scottsdale’s premier luxury rental community, we’re no strangers to California transplants. Once you see what to expect when moving from California to Scottsdale, we’re confident that we’ll be seeing you soon.

Why Choose Arizona Living?

There’s no doubt that California is famous for its West Coast way of life. And for many that are moving away from the state, it’s tough to know whether Arizona will live up to their expectations. Even though the two are neighboring states, there’s no doubt that there are some differences in climate, culture, and lifestyle. But if you ask us – and the hundreds of thousands of people from California to here – Arizona has definitely earned its status as one of the best places to live in the U.S.

Here’s a useful breakdown of how Arizona living stacks up against life in California:

  • Cost of living: Across the board, from groceries and transportation to housing and childcare, California is a far more expensive place to live. In AZ, groceries cost an average of 30% less, transportation is 16% less, and childcare is a shocking 75% less expensive than California. And of course, housing in Arizona beats California by a landslide, with a one-bedroom apartment averaging 37% less than a comparable one in CA.
  • Taxes: Individual income tax in Arizona is about half of what it is in California, and sales tax is also considerably lower.
  • Job market: The Arizona unemployment rate is consistently lower than that of California, and as our economy has grown, job opportunities do too. We have a rapidly expanding tech industry, as well as a diverse range of career options in just about every industry.
  • Traffic: California rush hour is infamous, so we don’t think we need to tell you that driving in Arizona is going to be easier. Sure, we have some traffic here, but it’s nothing compared to California.

Why Scottsdale is the best choice for relocating from California?

Imagine a stylish, laidback city with the best in dining, shopping, nightlife, entertainment, and outdoor adventure – that’s Scottsdale, Arizona. It’s become an international destination for the rich and famous, especially those with a taste for the finer things in life. But at the same time, Scottsdale has all the relaxed, fun-loving vibes of a Southern California community.

If you’re planning to move to Arizona from California, you’ll be pleased to hear that Scottsdale is a city that can more than measure up to your former hometown. As one of the most in-demand cities in the Phoenix metro area and adjacent to virtually everything you could want in the entire Valley, Scottsdale is ideal for the California transplant that wants to have it all.

Here are just a few of the unique benefits of relocating to Scottsdale, especially when you’re a former Californian:

  • In Scottsdale, you can truly shop until you drop. You might think that California has great shopping, but you just might change your mind once you see what Scottsdale has to offer. From designer boutiques at Scottsdale Fashion Square to funky finds at locally-owned shops, going shopping in Scottsdale never has a dull moment.There is a long list of Scottsdale furniture stores for decorating your new home, antique shops in Old Town for vintage treasures, and a wide variety of retailers small and large for everything you could ever want or need.
  • If you’re looking for places to eat in Scottsdale, you won’t be disappointed. Some of Scottsdale’s best restaurants are within minutes of our community, putting residents within a short distance of five-star cuisine. You can also grab a quick and casual bite at dozens of neighborhood cafes and restaurants or enjoy a morning coffee while exploring Old Town. No matter what you’re craving, Scottsdale restaurants have you covered.
  • Outdoor adventures and exercise are a way of life in Scottsdale. When you live somewhere that enjoys the sun nearly every day of the year, making the most of the outdoors is a must. In Scottsdale, hiking, biking, and walking can be enjoyed virtually year-round, and on hot days, you can always find an upscale gym or a yoga studio nearby.Spots like Camelback Mountain offer stunning views while you work up a sweat, or you can opt for a more leisurely stroll in one of Scottsdale’s many parks. Prefer to get your exercise on the green? Home to dozens of first-class golf courses, Scottsdale is a welcome home for golf lovers.
  • Scottsdale is a major sports hub where the games never end. California is home to a long list of sports teams, both professional and local, making it an ideal home base for the sports enthusiast. However, you might be surprised to learn that Scottsdale hosts more than enough teams and games to keep your schedule full. Multiple MLB spring training stadiums in Scottsdale have games several days out of the week during the spring season and are a major gathering spot for locals and out-of-towners alike.If basketball or football is more your style, you’re just a short drive away from the PHX Arena (home of the NBA’s Phoenix Suns) and State Farm Stadium (home field of the NFL’s Arizona Cardinals). Other professional teams in the area include the Phoenix Mercury (WNBA), Arizona Coyotes (NHL), and Phoenix Rising (USL Championship).

Experience the Ultimate Arizona Lifestyle at Optima Sonoran Village

What if you could take everything you love about living in California – the sun, the active lifestyle, the wide variety of things to do – and transport it somewhere less crowded and more affordable? When you make the move from California to Arizona, that dream can become a reality.

Scottsdale is home to so many of the state’s top highlights, including Optima Sonoran Village, the most exclusive luxury apartment community in the Valley. Within our gates, you’ll discover a lifestyle that feels like an everyday vacation. From our multiple resort pools and first-class fitness center to the coffee service, concierge, and juice bar, at Optima Sonoran Village, you can have it all.

Our residences range in size from minimalistic studios to spacious, three-bedroom apartments, providing as much space as you need. Plus, with designer touches and upscale finishes, our Scottsdale apartments are the ultimate in luxury living.

For more information about how Optima Sonoran Village can be the perfect place to start your life in Arizona, contact our office today.

Unearthing the Desert’s Splendor at the Desert Botanical Garden

At Optima®, we’re always excited to spotlight spaces that celebrate the captivating beauty of nature while enriching our communities. Today, we venture to the sun-drenched landscapes of Phoenix, home to the remarkable Desert Botanical Garden. This natural wonder encapsulates the magic of the desert, bursting with over 50,000 desert plants across its sprawling 140-acre expanse.

Founded in 1939, the Desert Botanical Garden has curated an outdoor gallery that beautifully showcases desert plants’ resilience and diversity. From towering saguaro cacti to delicate desert wildflowers, each exhibit is a testament to the rich biodiversity that thrives in the seemingly harsh conditions of the desert.

The garden is more than just a collection of desert flora; it’s a living, breathing embodiment of the Sonoran Desert’s essence. It presents a series of trails such as the Desert Discovery Loop Trail and the Sonoran Desert Nature Loop Trail, each unfolding a unique story of desert life. As you walk these trails, you’ll find yourself immersed in an incredible mosaic of desert beauty.

Sonoran Desert Nature Walk Trails in Phoenix. Photo: Desert Botanical Garden

But the marvel doesn’t end with its spectacular plant life. The Desert Botanical Garden is also an active hub for research and conservation. It is deeply committed to protecting the desert’s natural splendor, ensuring that future generations will be able to marvel at these landscapes just as we do today.

Beyond the exploration of desert life, the garden hosts an array of vibrant events and exhibitions. From awe-inspiring art installations to engaging educational programs for adults and children, the Desert Botanical Garden pulses with an energy that extends beyond its plant life. There’s always something to delight in, learn from, and explore.

Visitors are also greeted by the striking Ottosen Entry Garden. This architectural delight, inspired by desert patterns and interspersed with bold plant colors, sets the tone for an immersive desert exploration. It’s a testament to how architecture can meld seamlessly with nature, creating a grand entry into the desert’s heart.

As we at Optima® celebrate the places that elevate our appreciation for the natural world, the Desert Botanical Garden stands as a magnificent testament to the desert’s allure. It challenges the perception of deserts as lifeless terrains, instead revealing an ecosystem brimming with life, beauty, and countless stories waiting to be discovered. The garden invites us all to step into the desert landscape, uncovering the rich, abundant life that flourishes under the Arizona sun.

Chicago’s Inaugural NASCAR Street Race Experience

Chicago is a city of firsts. From constructing the inaugural skyscraper in 1885 to welcoming the first Ferris Wheel at the World’s Columbian Exposition, it now sets the stage for the country’s first-ever NASCAR Cup Series street race. This highly anticipated spectacle promises more than just a 12-turn, 2.2-mile street race; it offers a weekend brimming with music, delectable local cuisines, and endless fun for attendees.

Residents of Optima Signature will only be a short walk away from the action when the race takes over Grant Park from July 1st-2nd, 2023. The carefully curated course runs through Chicago’s downtown streets, immersing visitors in the heart of the city. Starting from the iconic Buckingham Fountain, the race weaves through South Columbus Drive, Michigan Avenue, and South Lake Shore Drive. This route places drivers and visitors adjacent to some of Chicago’s most recognized architectural landmarks, including The Art Institute of Chicago, 333 South Wabash, The Congress Plaza Hotel, and One Museum Park.

The race weekend kicks off on Saturday, July 1st, with The Loop 121, spotlighting NASCAR’s rising stars, followed by the Grant Park 200 on Sunday, July 2, showcasing the biggest names in racing. While the races occupy only parts of each afternoon, artists such as The Chainsmokers, Miranda Lambert, and The Black Crowes are slated to fill the park with music between races.

If you haven’t secured your tickets for this inaugural event, you can find them here. And rest assured, if you’re not among the 50,000 expected attendees for the NASCAR Street Race, Chicago plans to host the races through 2025.

Interior Design Tips to Make Your Apartment a Home

Moving into a new apartment is an exciting experience, especially because you have a completely blank canvas to decorate. But for many apartment dwellers, figuring out how to make their space feel like home can be a challenge.

 Whether you’re getting ready to relocate to a new place or want to enhance your current apartment, adding the right decorative touches is the best way to truly make it feel like your own. From maximizing the functionality and style of a small apartment to making every room feel unique, we’ve assembled a list of the best apartment decorating tips to help you get started.

Interior Design Tips to Make Your Apartment a Home

You don’t need a professional interior design consultation to style your next apartment – especially with these tips and tricks up your sleeve. For a comfortable, personalized apartment that would impress even the most skilled interior designers, here’s a go-to guide to our favorite apartment decorating ideas.

Never underestimate the impact of lighting.

From table lamps to floor lamps, the right lighting can completely transform your apartment. Even if your apartment already comes with plenty of built-in lighting features, you may still want to make sure to add your own to enhance the space.

 Almost every room should have at least one table or floor lamp, except for the kitchen and bathrooms (although some interior designers add petite lamps there as well). Make use of plug-in wall sconces so that you don’t have to deal with hardwiring – there are so many stylish, designer-crafted options out there. Floor lamps are ideal for a cozy corner, especially if you choose lamps with a slim profile and minimal footprint.

 Not only does lighting literally brighten your apartment, but it switches up the mood for certain times of day or occasions. Tech-savvy smart bulbs offer options for adjusting the color, brightness, and more, giving you full control. Think elegantly dimmed dining room lighting for a dinner party, a gently glowing bedside lamp for pre-bedtime reading, and a warm, welcoming entryway lamp to greet you after a long day at work.

 Of course, the best way to enjoy a flawlessly lit home is to choose an apartment with ample natural lighting. For example, the floor-to-ceiling windows at Optima Sonoran Village not only offer beautiful views but also let in plenty of sunlight during the daytime hours. What better way to wake up for your morning cardio session than with the Arizona sun gently streaming into your home?

Maximize storage with smart, stylish solutions.

Even if you’ve lived in a large, single-family home, you know that storage is a common frustration – no matter the size of your space. You’ve probably found yourself searching for new ways to add storage space without weighing down the design with unappealing clutter.

 At Optima Sonoran Village, rooms like the kitchen and bathrooms are ready to contain all your necessities with sleek, modern cabinetry. Moving into a thoughtfully designed apartment is the first step you can take towards mastering stylish storage.

 There’s also no shortage of attractive, storage-friendly furniture and design ideas to consider. Prefer to keep your area clean and uncluttered? Built-ins with cabinets or furniture with hidden storage drawers are a great option. For the maximalist who like all of their belongings taking center stage, vertical shelving for the walls adds both storage and personality.

Create “zones” with your furniture, area rugs, and decor.

When you decorate your apartment, the goal should be to aim for both form and function. Not only do you want the space to look great, but you always need it to serve all your needs, whatsoever those may be. Using furniture pieces, rugs, and other elements to divide your home into “zones,” you can make sure it’s being used to its fullest potential.

 Creating zones is particularly useful in open concept designs, like in the residences at Optima Sonoran Village. The kitchen, dining room, and living room all flow into each other, which is an ideal way to create the sense of a space that’s larger than it actually is. At the same time, some people aren’t sure how to begin “using” such an open-ended space.

 But with furniture, you can set up zones that make sense for your lifestyle. Maybe you love to entertain, so you place a large table and comfortable chairs in the dining area. An oversized, easy-to-clean rug will anchor the area and create a soft cushion underfoot. Keeping this approach in mind, you can keep each space connected but also defined.

Incorporate art into your apartment decor.

One of the simplest ways to make your apartment feel like home is with art that speaks to your style. It doesn’t matter whether you prefer contemporary, abstract pieces, traditional and vintage paintings, or even a mix of artistic photography and candid shots of friends and family – if you like it, it should earn a spot in your home.

 Create a focal point with a single large piece of wall art, hang a gallery wall that centers on a specific theme, or scatter framed pieces of all sizes throughout all the rooms. Ultimately, how you use art – and the kind you enjoy – is completely up to you.

Modern Apartment Decor

Decorating an apartment with a modern touch not only keeps your space current and fresh, it also allows for the expression of personal style and taste. This modernist approach provides an aura of sophistication and enhances the overall feel of the apartment, making it so much more than just another place to live.

Apartment Decorating Styles

When it comes to modern apartment design ideas, you have a plethora of style options.

You might consider a minimalist style, focusing on clean lines, simplicity, and functionality. This approach can make your apartment feel spacious, clean, and relaxing. Or, you could opt for an industrial style characterized by exposed brick and metal, giving your space an edgy, urban feel. For those who love a mix of old and new, mid-century modern style might be the best fit, with its timeless aesthetic and elegant simplicity.

Whatever your taste, understanding different decorating styles can help you curate a personalized and cohesive look that truly feels like home.

Decorating Apartment Living Room Ideas

The living room is a pivotal space in any apartment, often serving as a multipurpose area for relaxing, entertaining, and even working. In a modern apartment, you can make use of natural light, neutral colors, and sleek furniture to establish a sophisticated atmosphere.

There are so many modern apartment decorating ideas that you can use as inspiration for your space. Consider adding elements like a plush rug or decorative cushions to provide contrast and comfort. Statement artwork or a striking mirror can serve as a focal point, while unique lighting solutions can be used to create mood and delineate spaces.

Remember, the key is to balance modern aesthetics with comfort and functionality.

Modern Apartment Bedroom Ideas

For your bedroom, you’ll want to create a sanctuary that reflects your personal style yet still adheres to modern design principles. Opt for a minimalist bed frame, perhaps in a warm wood or sleek metal, paired with crisp, clean bedding in neutral tones. A small, chic bedside table can provide practical storage, while a modern floor lamp can offer the perfect lighting for late-night reading. Bold graphic artwork or a large indoor plant can inject life and personality into the room. And remember, a clutter-free space is fundamental to modern design, so consider clever storage solutions that keep your room tidy and serene.

Modern Furniture and Decor

In modern apartment decor, furniture plays a critical role in defining the style of the space. Choose pieces that are streamlined yet comfortable, with clean lines and minimalist aesthetics. Materials like glass, metal, and wood are often found in modern furniture, each contributing to a distinct mood and feel.

As for decor, less is often more. Choose a few key pieces that you love, whether it’s a geometric rug, a sleek coffee table, or a collection of black and white photographs. These items should create visual interest without overwhelming the space. Think about adding pops of color with decorative pillows or vases or bringing a touch of nature indoors with houseplants. And, importantly, consider the lighting in your apartment – it can dramatically transform the space, emphasizing your modern decor and establishing the right atmosphere.

Creating a modern apartment that truly feels like home is a blend of aesthetic choices and personal touches. By understanding different decorating styles, tailoring your living and bedroom decor, and selecting the right modern furniture and accents, you’ll be well on your way to achieving a space that’s uniquely yours. Remember, a well-decorated apartment isn’t just visually appealing – it’s a sanctuary where you’ll create memories and feel completely at ease.

The Scottsdale Apartments You’ll Love Coming Home To

Ultimately, even the best apartment interior design tips won’t be helpful if you’re starting with a space that doesn’t suit your needs. Instead of settling for an apartment that isn’t perfect for you, why not set yourself up for decorating style success by choosing the best apartments for rent in Scottsdale, AZ?

 Optima Sonoran Village is the Valley’s premier luxury rental community, raising the bar for upscale apartment design. With floor plans that range from a streamlined studio to an expansive, three-bedroom apartment with ample room for entertaining, we have something to suit every lifestyle.

 Our smallest studios are more spacious than many other apartments for rent in Phoenix, so you can be confident that you’ll have plenty of room to express yourself with the apartment decor of your choice. Plus, because Optima Sonoran Village boasts designer interiors with thoughtful details and premier finishes, you have a stunning space even before you add decor.

 See our residences for yourself with an in-person tour of our studio, one-, two-, and three-bedroom apartments in Scottsdale – it’s the best way to get a feel for what your future home at Optima Sonoran Village will be like. Contact our leasing office to schedule your tour today!

Revisiting Gillson Park: Your Perfect Summer Destination

We don’t just dwell in the realm of innovative, world-class architecture. We also take delight in the allure of the great outdoors, especially those spaces that bring joy to communities. In that spirit, we’re thrilled to introduce you to the picturesque Gillson Park, located on the lakefront, northeast of the iconic Baha’i Temple and only 2 miles from Optima Verdana®, it’s a lively and vibrant oasis located in the charming village of Wilmette.

Gillson is more than your average park. It’s a haven packed with fun, relaxation, and natural splendor. Located on the stunning shores of Lake Michigan, the park is spread over an impressive 60 acres and offers a slew of engaging activities for everyone.

For the beach lovers, Gillson Park features a pristine sandy beach. Sunbathing, swimming, or simply dipping your toes in the cool waters – it’s your personal paradise by the lake. And for those who crave an adrenaline rush, the park’s Sailing Beach provides sailboat rentals to chase the horizon.

Gillson Sailing Beach, Photo: rickdean911, Flickr Creative Commons

Not to mention the fact that the park’s serene landscape adorned with mature trees offers the perfect backdrop for a delightful alfresco meal. And if you’re looking to fire up the grill, the park provides designated picnic and barbeque areas to make your summer cookout a breeze.

For sport enthusiasts, Gillson Park is nothing short of a playground. From volleyball to tennis courts, it’s a haven for friendly competition and fun games. And let’s not forget about the younger visitors – the park houses a fantastic playground and a “Tot Lot” play area, ensuring hours of endless fun for the little ones.

Construction of the Wallace Bowl in Gillson Park, 1937, Courtesy of the
Wilmette Historical Museum

Perhaps one of Gillson Park’s crown jewels is the Wallace Bowl, an outdoor amphitheater that serves as the stage for their Sounds of Summer concert performances, movie nights, and theater performances. 

The natural beauty of the park is another captivating aspect. Walk along the trails, explore the bird habitat, or lose yourself in the breathtaking beauty of the Wild Flower garden. Gillson Park’s allure lies in its ability to marry leisure and nature effortlessly.

Wallace Bowl in Gillson Park, 2023, Photo: Wikimedia Commons

As we wind down our exploration of Gillson Park, we remind ourselves that spaces like this encapsulate the essence of community living. They bring us closer to nature, offer a sense of belonging, and provide an array of activities for all ages. Gillson Park is not just a testament to Wilmette’s charming character, but it’s also an invitation for everyone to step out and embrace the summer sun in all of its glory!

Welcome to Ravinia

Is there magic in the air? Or is that the sound of music blending seamlessly with the winds of a summer breeze? This enchantment comes alive each year as the Ravinia Festival graces the town of Highland Park. At Optima®, we take pride in celebrating local traditions that uplift our community, and the Ravinia Festival, just a 20 minute drive from Optima Verdana, is no exception, offering an annual musical extravaganza that is as unforgettable as it is unique.

The Ravinia Festival, the oldest music festival in the United States, has been an institution since its inception in 1904. It was originally envisioned as an amusement park but quickly evolved into a cultural touchstone, an acoustic paradise that has welcomed a diverse range of artists from the venerable Louis Armstrong to the mesmerizing Janis Joplin.

Beyond its storied history, what truly sets Ravinia apart is its unique approach to concert-going. In lieu of traditional concert hall seating, audiences are invited to bring their own picnics, blankets, and lawn chairs, turning each concert into an outdoor feast and fest of music and camaraderie. Visitors also have the option to enjoy concerts from the BMO Rooftop above the Ravinia Music Box on the north side of the park. It’s not just about the music—it’s about the experience. The festival features indoor and outdoor dining choices at the Park View, Tree Top and Lawn Bar restaurants within the Dining Pavilion and a location for visitors to shop artist merchandise. Underneath the sky adorned with stars, music lovers of all ages share food, laughter, and the collective joy of live performance.

Ravinia Festival Grounds, Photograph: Russell Jenkins

The musical spectrum at Ravinia is broad and all-encompassing. Although the Chicago Symphony Orchestra has been a resident since 1936, a testament to the festival’s commitment to classical music, Ravinia has always embraced a diversity of genres. Jazz, rock, R&B, pop, hip-hop, and folk concerts reverberate through the park, ensuring that every music enthusiast finds their tune.

Yet, Ravinia is not merely a spectator event. It’s also a nurturing ground for the next generation of musicians. Ravinia’s Steans Music is a summer conservatory that provides young professionals with masterclasses, private lessons, and performance opportunities. This fostering of new talent guarantees that Ravinia remains not just a museum of past greatness, but a wellspring of future virtuosos.

We are always thrilled to highlight local venues with rich programming that fosters community, culture, and joy — and Ravinia checks all those boxes. It’s not just a festival, but a grand tradition that transcends the ordinary, offering a summer journey filled with music, memories, and magic. Embracing the richness of this tradition, Optima Verdana is offering 20 residents the exclusive chance to attend Ravinia’s upcoming Santana concert – an exciting preview of what our potential future partnerships with the festival could bring. At Ravinia, every note in the Summer 2023 schedule tells a story, and you won’t want to miss a single one.

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