A Gap Between Supply And Demand Has Chicago Developers Headed West

Chicago-based residential developers are increasingly looking south and west as they seek out new markets with great returns.

The Chicago metro area isn’t a bad place to be, with vacancy rates falling and rents rising in the multifamily sector and condo sales moving at a healthy clip in key neighborhoods on the city’s North Side. But the local market doesn’t have a key ingredient sought by developers: population growth.

“Arizona is adding about 100,000 people per year, and there is a real imbalance between supply and demand down there,” Belgravia Group Chairman Alan Lev said.

The state’s population grew from 6.4 million in 2010 to 7.6 million this year, according to U.S. Census Bureau figures, and Phoenix was the nation’s fastest- growing large city between 2010 and 2020, adding 163,000 residents. Other Sun Belt regions such as Denver, Nashville, Tennessee, and Texas are also magnets, drawing in new residents to their job-rich economies. By contrast, Illinois’ population was stagnant between 2010 and 2020.

Belgravia just launched Portico – North Scottsdale, a community of 112 condominiums in Scottsdale, a Phoenix suburb of 258,000 people, marking the company’s first project outside the Chicago region. And although Lev said development has gotten a bit tougher in the Chicago area, along with heightened concerns among developers about where property taxes are going, Belgravia isn’t abandoning Chicago. It just makes good business sense for developers to follow all the migrants streaming toward cities with better weather.

“We’re not giving up on Chicago, but we’re no longer going to put all of our eggs in one basket,” Lev said. “I’ve been pushed by our crew here, who’ve been saying for years that we have to look at other places and branch out a bit.”

Last month, Belgravia announced sales surpassing the 80% mark at its CA6 West Loop condominium development at 305-323 South Racine Ave., a 72-unit, seven- story building in Chicago’s West Loop. And it began welcoming the first move-ins at its 72-unit condo building at Triangle Square, a mixed-use development in the North Side neighborhood of Bucktown.

There are still opportunities in Chicago. Developers will complete more than 6,000 new apartments in 2022, according to a Marcus & Millichap forecast, a slightly faster pace than 2021, although it is still about 2,000 units below the five- year trailing average. The metro area’s vacancy rate will fall to 3.7%, the lowest it has been in more than 20 years, and Marcus & Millichap also reported that rents will rise 4.2% this year, although it partly attributes that upward pressure to expected tax increases and somewhat lower new construction levels.

Sales of condominiums, townhomes and co-op apartments are also humming along, especially on the city’s North Side. Lakefront neighborhoods north of downtown saw 11,584 total sales in 2021, up 44% from the pandemic year of 2020, with prices increasing 8.9% over 2019, according to a report from broker Mary Jo Nathan of Compass.

Though it isn’t a bleak picture, the amount of residential activity in Chicago can’t compare to the potential of Phoenix. The metro area will add nearly 50,000 households this year, according to Marcus & Millichap’s 2022 forecast, a pace more than double the national average. The number of jobs will expand by 88,000 while developers will complete more than 20,000 rental units, pushing up the inventory by 5.5%, the fourth-quickest pace among large U.S. metro areas. In addition, net absorption is expected to be 19,000 units, the most in more than two decades.

“Robust in-migration is the driving force, with many relocating from colder weather climates or more expensive metros along the coasts,” the Marcus & Millichap report says.

That is the trend Chicago-based condo developers also like to see, Lev said. Other factors, such as construction costs, which used to be significantly lower in Arizona, and price per SF, which used to be significantly higher in Arizona, are less important because the gaps between the two regions have narrowed.

Another major factor is a big shift in the Phoenix area’s layout. Instead of endless suburban-style sprawl, it is now dotted with dense, walkable neighborhoods that snowbirds, empty nesters and other migrants became accustomed to in Northern metros, Lev said.

“There are now pockets where you can walk to amenities or retail, and that didn’t really exist even a few years ago,” he added.

Portico – North Scottsdale, which will be a collection of nine five-story buildings near Scottsdale Road and Loop 101, will also be five minutes away from the Mayo Clinic facilities and a collection of neighborhood retail. That kind of development made Belgravia’s new site appealing.

“Years ago, we probably wouldn’t have even looked at it,” Lev said.

Other Chicago developers are taking advantage of Phoenix opportunities.

Real estate developer Optima has offices in both north suburban Glencoe, Illinois, and Scottsdale. Last summer, it sold out its 7180 Optima Kierland, a 205-unit condo development in Scottsdale, part of its $500M Optima Kierland development. It then broke ground on 7120 Optima Kierland, a 216-unit apartment tower and the development’s fifth residential building.

Chicago-based The X Co. just completed the first phase of a new mixed-use residential high-rise at 200 West Monroe St. in Phoenix’s downtown core. Designed by Fitzgerald and Associates, the 731K SF, 20-story project will offer 330 units. Clayco constructed the building and this spring will break ground for The X Co. on Phase 2, a 26-story tower directly adjacent.

Average rental rates in the Phoenix area jumped more than 20% in 2021, according to Marcus & Millichap. That means apartment developers can expect to draw an increasing amount of attention from investors.

“An enlarged buyer pool with an appetite for assets throughout the [region] has translated to robust price appreciation,” the company stated. “In 2021, the average sale price jumped to a level more than twice as high as the same metric in 2016.”

The same is true across much of the Sun Belt. Origin

Investments principal Michael Episcope told Bisnow earlier this month that the Chicago-based firm now concentrates on ground-up development and newly constructed apartment communities in markets such as Dallas or Florida that cost $260K per unit to build and can sell for $400K.

“In the Sun Belt, it’s not unusual to see 25 bidders coming to the table,” he said.

Launching apartment developments in new markets is a bit easier than breaking ground on a set of condos, Lev added. Selling condos requires a lot of heavy lifting in terms of marketing, outreach and other pre-sales activity. He only started operations in Scottsdale after having a home there for many years and bringing aboard people who understand the local market.

“Condo developments are a labor-intensive part of real estate compared to others,” he said.

But now that the company is up and operating in Phoenix, Lev said it is committed to continuing the work there. Portico – North Scottsdale’s sales office will open this spring, and Belgravia is already scouting a new Phoenix-area site for another condo development.

“This is not going to be a one and done,” Lev said. “This is going to be the first of many.”

 

Read more on BISNOW

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Optima Completes Kierland Apartment Towers

Optima Kierland is finished – finally. Optima announced the grand opening of 7190 Optima Kierland, the fifth and final Optima tower at Kierland in North Scottsdale. The 10-story tower has 216 units including studio, one-, two-, three-bedroom and penthouse apartments.

The apartments range from $2,600 to over $11,000 per month. Units feature “floor-to-ceiling windows, gourmet kitchens, spa-quality bathrooms and the latest in smart home technology.”

According to a press release, “The building has already been met with high demand, achieving 30% leased even before residents moved in.”

This brings to completion a decade-long project – with special approvals for the 10- and 12-story buildings in the Airpark area, where the city strictly monitors building height.

Optima Kierland site was originally planned as three separate sites and then combined. The zoning and entitlement process started May 2014.

City officials were impressed by Optima’s high-end plans – and the company has delivered.

The new Optima tower includes a rooftop Sky Deck with a 50-meter lap pool, as well as a running track, spa and cold plunge, fire pits, outdoor bar and kitchen with TVs, and views of the McDowell Mountains.

Additional amenities include an indoor basketball court, outdoor pickleball court and a high-tech indoor/outdoor fitness center.

 

Read more on Orion Investment Real Estate

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Optima debuts virtual sales experience for luxury Kierland condo tower

In these unique times, multifamily development firm Optima is debuting an enhanced virtual sales experience at 7180 Optima Kierland to accommodate prospective buyers in advance of the luxury residential community’s summer opening.

The 12-story tower has topped off construction and just last month surpassed 65 percent sold. Now, to respect necessary social distancing, Optima has upgraded its online buying experience, which the company first introduced more than three years ago, to allow for a more comprehensive and interactive platform for buyers. While stay-at-home restrictions limit prospective buyers from house hunting in the traditional sense, Optima is ensuring that the tools are in place to support those who are in need of a future home.

“More than 50 percent of our buyers are from out-of-state, so virtual communication is the preferred method regardless of the ability to physically visit our onsite sales gallery,” said Crel Vogel, sales manager at 7180 Optima Kierland. “We’re still seeing buyers purchase a home with us as they look to the future and identify Optima Kierland as an incredible opportunity. These buyers and prospects have confidence in the Optima brand and are familiar with the high-quality that Optima consistently has delivered at its other developments.”

In the past several weeks, Optima has sold three homes, all from out-of-state buyers using the virtual platform.

Read the full feature on AZ Big Media

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Arizona Projects 08-14-20

7180 Optima Kierland opened the 12-story residential high-rise tower. The award-winning, green-building design created by David Hovey, Jr., AIA, president and principal architect of Optima. 

Read the full feature at AZBEX

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Optima Opens 12-Story Kierland Resi Tower in North Scottsdale

Optima opened the 12-story, luxury apartment tower, 7140 Optima Kierland, in North Scottsdale. The property is comprised of 213 units and is being built by development firm Optima and JV partner Principal Real Estate Investors.

The one-, two-, three-bedroom and penthouse residences feature luxury plank flooring throughout, solar shades, floor-to-ceiling glass walls for natural light, expansive outdoor terraces for indoor-and-outdoor living and automated smart home technology. The property offers a complimentary in-home concierge program, as well as a collection of private amenities, including the rooftop Skydeck that features a resort pool, spa, yoga studio, steam room, lounge and running track set against the backdrop of the McDowell Mountains.

The property at 7140 E. Kierland Blvd. has found favor with renters looking to downsize from single-family homes. 7140 Optima Kierland is the second apartment tower located within Optima Kierland Apartments, and the developer says it has already hit the 40% leased mark, which outpaces the rental market by nearly double.

Read the full feature on Connect Media

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7 Arizona Cities in Top 25 for Best Apartment Amenities

The newly completed 7180 Optima Kierland, Arizona’s most luxurious and sustainable condominium tower. It’s the fourth and most elevated residential offering within the $500 million Optima Kierland Center.

It’s always been about location in real estate, with amenities leading the rest of the pack of decisive factors when choosing a place to call home — in fact, having the right ones can make or break a lease. The last decade has been a race for developers to win the hearts of American renters, and apartment community amenities were among the strongest incentives that could tip the contest in one competitor’s favor.

While having an apartment that is equipped with the right features — from dishwashers, in-unit washers and driers to smart home solutions — remains crucial, as does a reasonable price tag, renters prioritize convenience in their residential choices. Apartment buildings need to check a lot of boxes to stay on the prospects’ radar and a lot more is expected from a community than in the past, from on-site parking and fitness centers to resort-like swimming pools, business lounges and clubhouses.

In short, renters are now looking for the whole package. However, not all places are created equal, and while some cities are abuzz with high-end residential complexes that emphasize resident well-being, others offer more basic amenities to apartment renters. Where do renters have the best chances to enjoy a premier renting experience, amenity-wise? And how did new construction affect the amenity landscape?

 

Read more on AZ Big Media

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Pickleball Takes Its Place as the Must-Have Luxury Amenity

Making Use of Existing Tennis and Basketball Courts

Before installing dedicated courts, luxury developers can try out pickleball at their facilities for a negligible price. They can add lines to existing tennis and basketball courts and roll out temporary nets.

The Abaco Club gauged residents’ interest in the game by adding stripes to its tennis court before committing to the smaller-sized courts. The residential developer Optima Inc., which owns properties in Scottsdale, Arizona and Chicago, did the same by painting stripes on indoor basketball courts.

“The requirements are similar to those of an indoor basketball court, so it’s been an easy addition. The most important thing to consider in planning a pickleball court is space and creating the striping overlay on the existing court in a way that’s cohesive,” said David Hovey Jr., AIA, president, COO and principal architect of Optima, Inc.

MoreWhether in a Garden or on a Windowsill, These High-Tech Gardening Accessories Will Help Your Plants Thrive

To meet demand, they’ve planned an outdoor pickleball stadium at their forthcoming luxury apartment tower, 7190 Optima Kierland. The 216-unit tower is slated to open in 2023 in Scottsdale. “We’re excited to build resident programming around this newest feature, possibly hosting a tournament,” Mr. Hovey said.

 

Read the full article on Mansion Global

Force of Nature | Maria Zambrano Zen Design

Maria Zambrano of Maria Z Interiors isn’t afraid of a challenge. When the designer began work on a small-space project, she knew it was going to provide her with the opportunity to think creatively.

“I always like to start with a challenge,” Zambrano says. “The canvas here is already restricted because it’s a condominium, you don’t have wiggle room to expand. You have to work with the existing footprint.”

The project took place in Scottsdale, within an Optima Kierland condominium. The client wanted to open up the space and make it feel welcoming with nature-inspired elements.

“I wanted to make this place as natural as possible, so we incorporated many natural materials and textures,” she says. “All of the wood cabinetry is exotic wood.”

Scott Sandler

“I always like to start with a challenge,” Zambrano says. “The canvas here is already restricted because it’s a condominium, you don’t have wiggle room to expand. You have to work with the existing footprint.”

The custom Paldao wood cabinetry in the kitchen and bar area from Linear Fine Woodworking create a warm and welcoming space. In the primary bedroom and two bathrooms, durable and strong Teak wood cabinetry provide feelings of comfort and zen. All of the flooring is a natural, brushed marble tile.

To add more warmth to the space, Maria Z Interiors broke down drywall to put up a recreation of rammed earth. Made of compacted natural raw materials, rammed earth walls have been used in design for thousands of years to add that needed natural texture. Another natural texture in the space is stone found in the bathroom.

Scott Sandler

“I love the primary bathroom because it has this magnificent quartzite,” Zambrano says. “It looks like branches of trees in the middle of a storm. It has a movement that gives drama and a surreal feel when you see it, it’s like a piece of art but it’s completely natural stone.”

Installing the quartzite was no easy task.

“It was a challenge because you have to bring everything through an elevator, you can’t just walk it in,” she says. “We had to be really creative to do this design, to bring in through the elevator in these big slabs. We created these really cool scenes that look purposeful during the installation, it looks really pretty.”

Another challenge Zambrano faced was adding more storage to the tight space.

 

Read more on Iconic Life

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Optima debuts virtual sales experience

In these unique times, multifamily development firm Optima is debuting an enhanced virtual sales experience at 7180 Optima Kierland to accommodate prospective buyers in advance of the luxury residential community’s summer opening.

The 12-story tower has topped off construction and just last month surpassed 65 percent sold. Now, to respect necessary social distancing, Optima has upgraded its online buying experience, which the company first introduced more than three years ago, to allow for a more comprehensive and interactive platform for buyers. While stay-at-home restrictions limit prospective buyers from house hunting in the traditional sense, Optima is ensuring that the tools are in place to support those who are in need of a future home.

“More than 50 percent of our buyers are from out-of-state, so virtual communication is the preferred method regardless of the ability to physically visit our onsite sales gallery,” said Crel Vogel, sales manager at 7180 Optima Kierland. “We’re still seeing buyers purchase a home with us as they look to the future and identify Optima Kierland as an incredible opportunity. These buyers and prospects have confidence in the Optima brand and are familiar with the high-quality that Optima consistently has delivered at its other developments.”

Read the full feature at Rose Law Group

Visit Optima Kierland for more details

Arizona’s Most Luxurious & Sustainable Condominium Tower Opens in North Scottsdale

High-rise, sustainable living in Arizona has reached a whole new level this week with the opening of 7180 Optima Kierland, the 12-story residential tower that boasts meticulously designed condominiums, along with the most impressive and expansive luxury amenity offering in the state, all within North Scottsdale’s most desirable address.

With the opening of the building also comes the official debut of the next evolution of Optima’s award-winning, green-building design created by David Hovey, Jr., AIA, president and principal architect of Optima. Optima is known for cutting-edge, residential buildings that have been nationally and internationally recognized with over 50 prestigious awards for the company’s commitment to design, innovation and sustainability.

As the building surpasses 70 percent sold and first homeowners begin moving in this month, one of the biggest draws for buyers has been the array of lavish amenities, both on the rooftop and the ground level. Set atop the 12th floor is the spectacular Sky Deck, which was designed to feel as if it has a negative-edge view, with the railings lowered just beyond the sightline, so the eye goes straight to the vistas beyond and gives the sensation of floating above the city. The Sky Deck offers residents Arizona’s first residential rooftop running track, a heated lap pool with built-in seating areas, spa and a cold-plunge pool; a steam room, sauna and hydrotherapy areas; an outdoor theater, fire pit seating areas, an indoor/outdoor yoga studio and a full kitchen and entertaining spaces with barbecues, covered bar and counter seating with large flat-screen TVs.

Read the full feature on CEM

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